Full-Time

Product Marketing Specialist

Symphony

Symphony

201-500 employees

Secure financial markets infrastructure and technology platform

Data & Analytics
Fintech

Junior

Belfast, UK

Required Skills
Sales
Marketing
Data Analysis
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field. Advanced degree preferred.
  • 2+ years experience in a similar role, with a track record of successfully launching products/services to market.
  • Understanding of marketing principles and go-to-market strategies.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally and with different teams globally.
  • Analytical mindset with the ability to gather and interpret data to drive decision-making.
  • Experience in Financial services is a plus.
  • Proficiency in marketing automation tools, CRM systems, and analytics platforms.
Responsibilities
  • Support & manage comprehensive go-to-market strategies for new product launches, including market analysis, positioning, messaging, and launch campaign mapping & asset creation.
  • Collaborate with product management to understand product features, benefits, and target customer segments.
  • Lead the creation of marketing collateral, sales enablement materials, and other assets to support go-to-market initiatives.
  • Collaborate with the wider marketing team to execute multi-channel marketing campaigns, including digital marketing, events, PR, and advertising.
  • Work closely with sales teams to ensure alignment on messaging and provide training and support on new product offerings.
  • Monitor and analyze market trends, competitor activities, and customer feedback to refine go-to-market strategies and tactics.
  • Measure and report on the effectiveness of go-to-market initiatives, including ROI analysis and key performance metrics.

Symphony stands out as a leading technology platform in the financial services sector, providing secure and compliant market infrastructure solutions to over half a million professionals from more than 1300 market participants globally. The company's competitive edge lies in its ability to standardize, automate, and innovate workflows, as well as its integration of omnichannel interactions across chat, voice, web, and meetings. Additionally, Symphony's commitment to enhancing client engagement and meeting regulatory requirements is evident in its connectivity to various communication platforms like WhatsApp, WeChat, SMS, LINE & Voice.

Company Stage

Series E

Total Funding

$742.5M

Headquarters

New York, New York

Founded

2014

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

0%