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Full-Time

Product Marketing Leader

Posted on 11/30/2023

Acryl Data

Acryl Data

11-50 employees

Comprehensive metadata platform with integrative tools

Data & Analytics
Enterprise Software

Senior

Remote in USA

Category
General Marketing
Growth Marketing
PR & Communications
Growth & Marketing
Required Skills
Market Research
Sales
Marketing
Requirements
  • Experience as a Product Marketing leader at a B2B SaaS company with an Enterprise emphasis
  • Deep knowledge of data and/or developer tools (open source experience is a huge bonus)
  • Proof of success building product marketing function from scratch at a hyper-growth startup
  • Ability to synthesize complex information into clear plans and translate technical concepts into clear business benefits
  • Strategic thinking and hands-on execution
  • Data-driven decision-making
  • Ability to influence people and lead cross functional teams
Responsibilities
  • Build go-to-market materials for product launches (i.e. blog posts, customer presentations, website updates, case studies) that clearly articulate the what, why, and how to relevant personas
  • Build and execute marketing plans to generate awareness, interests, and adoption from existing customers, prospects, and open-source software (OSS) community for new products
  • Train go-to-market teams on Acryl Data products in collaboration with the product team
  • Create marketing collateral to support sales process
  • Use metrics and analysis to build and execute go-to-market strategy to convert OSS users to SaaS customers, in collaboration with the demand generation team
  • Lead cross functional efforts in organizing Acryl Data customer webinars and presenting Acryl Data at conferences (i.e. crafting the stories, reviewing presentation decks, etc)
  • Conducting market research to understand customer needs, competitive landscapes, and market perceptions for Acryl Data

Acryl Data, with its comprehensive platform Acryl Cloud, integrates metadata across more than 50 tools in the data stack, facilitating superior data governance, observability, and management. The firm stands tall on the robust foundation of an open-source Metadata Platform, DataHub, which bolsters its technological base with a massive practitioner community. Boasting deployments in over a thousand companies, the company exemplifies industry leadership and technical prowess in data technology solutions.

Company Stage

Series A

Total Funding

$30M

Headquarters

Santa Clara, California

Founded

2021

Growth & Insights
Headcount

6 month growth

2%

1 year growth

22%

2 year growth

90%
INACTIVE