Full-Time

Manager – Resource Management

Posted on 9/24/2025

Wpromote

Wpromote

501-1,000 employees

Paid media and SEO-focused marketing agency

Compensation Overview

$77k - $90k/yr

No H1B Sponsorship

Remote in USA

Remote

Preference for candidates located in Pacific Time (PST).

Category
Operations & Logistics (1)
Requirements
  • 2-4 years of experience with sourcing/deploying internal resourcing within a Media Advertising Agency
  • Passion for managing large data sets across several concurrent projects
  • Focus on attention to detail and consistency of outputs for all analysis
  • Strong G Suite and advanced Microsoft Excel skills with proficiency in Pivot Tables, Vlookups, etc
  • A proven track record of establishing strong relationships with internal teams
  • The ability to provide accurate and detailed reporting to the leadership team to maintain the balance of supply and demand
  • The ability to improve both internal operations and bring an eye for general improvements across the business, while taking on challenges outside of your direct role
  • Excellent oral, written, and interpersonal skills, with the ability to identify and problem-solve situations in an efficient manner
  • Proven track record of working collaboratively within operations and cross-functional teams
  • Strong time management and project management skills
Responsibilities
  • Managing staffing logistics for clients, ensuring staffing requests are fulfilled in an efficient and cost-effective manner
  • Ensuring staffing plans, roles, and rates stay current based on ever-changing client and internal resourcing needs
  • Initiating external hiring solutions when internal staffing solutions are not possible and will be gathering approvals from Finance and People Operations/Talent Acquisition, which include salary ranges, margin and revenue details, and job descriptions
  • Assisting in staffing recommendations and participating in forecast discussions with cross-functional teams
  • Maintaining accurate utilization analysis and reporting
  • Serving as a liaison between 3rd party talent & resource vendors
  • Managing assignments and extensions of resources based on capacity / demand
  • Reviewing bandwidth and managing resource sharing across Wpromote on an ongoing basis, proactively working to ensure maximum utilization
  • Tracking and analyzing supply and demand data, identifying trends or issues, and providing clear and timely recommendations to leadership to resolve those issues
  • Building and maintaining internal relationships by understanding Wpromote’s overarching business initiatives and the potential impact on bandwidth
  • Partnering with multiple departments (People Operations, Finance, Talent Acquisition, Channel teams, and Client Services) to identify areas for improvement within resource management and develop action plans for process improvement
  • Developing our proprietary resource management systems in partnership with our Product and Engineering teams
Desired Qualifications
  • None

Wpromote specializes in digital marketing by managing online advertising and content strategies. It blends paid media (social and search ads) with content SEO to expand reach and turn audiences into customers, using data analytics and predictive models to tailor campaigns. The approach ties marketing activity to revenue through customized solutions, optimization, and performance dashboards. Its goal is to deliver clear, measurable improvements in revenue and profitability through integrated marketing.

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

N/A

Headquarters

El Segundo, California

Founded

2001

Simplify Jobs

Simplify's Take

What believers are saying

  • Polaris IQ unifies media planning, boosting client ROI in ecommerce.
  • 700+ employees post-Giant Spoon enable larger integrated campaigns.
  • Steven Power's martech expertise accelerates growth in high-ROI verticals.

What critics are saying

  • Kargo's Project Kera surpasses Polaris IQ, eroding client retention within 6 months.
  • Giant Spoon integration fails, causing client exodus in 3 months.
  • Omnicom acquires rivals, poaching Toyota via bundled deals in 18 months.

What makes Wpromote unique

  • Wpromote builds Polaris IQ as proprietary AI layer atop fragmented ad tech.
  • Giant Spoon acquisition integrates creative with performance marketing.
  • Tests agentic SSPs like Kargo's Project Kera for rapid campaign orchestration.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

401(k) Company Match

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Pet Insurance

Short Term Disability insurance

Company News

AdExchanger
Apr 7th, 2026
Indie agency Wpromote dishes on how it's testing new agentic SSP tools.

Indie agency Wpromote dishes on how it's testing new agentic SSP tools. Tuesday, April 7th, 2026 - 1:00 am Ad agencies have an overwhelming amount of buying tools to choose from. And they're increasingly relying on AI to focus just on what will help them meet their clients' needs. Between general-purpose and specialized DSPs, social platforms, CTV environments and direct publisher deals, agencies have to stitch campaigns together across a variety of fragmented systems. Given this fragmentation, ad tech vendors see an opportunity to create a unified ad-buying platform built on agentic AI. Kargo, an SSP that specializes in high-impact ad formats for mobile, desktop and CTV, is the latest platform to launch a new agentic buying interface. It announced last Tuesday the release of Project Kera, a chat-based planning and buying environment that feels similar to consumer AI tools, but that's tuned for media buyers. The solution is currently in closed beta, with Hershey, travel media network Navigator and independent ad agency Wpromote testing full campaigns. Kargo's play is to create a unified agentic buying interface that will "aggregate all biddable and non-biddable inventory into a single platform," its CEO, Harry Kargman, told AdExchanger. But Wpromote is approaching Project Kera less as a standalone tool and more as part of a broader effort to build its own AI-powered media operating system that sits on top of all the other various platforms. "Technology and agents are really about enabling marketers to be more strategic in decision-making and orchestration across systems," said Skyler McGill, head of programmatic and video at Wpromote. "It's less about just moving faster and more about creating a step change in how we operate." Streamlining creative iteration. Wpromote has been testing Project Kera for about four weeks. According to McGill, the early testing phase has centered on enhancing the agency's existing workflows. The biggest impact so far, he said, has been in speeding up the process of going from a human-created campaign brief to a programmatically activated campaign. To start using Project Kera, buyers log in to its chatbot interface and describe a goal, such as growing brand awareness among specific audiences. They can upload brand assets, including videos, images and copy, and tell the platform where they'd like these assets to appear across streaming TV, social feeds and premium news sites. The platform then generates a plan with suggested creative uses (such as recommending pause ads, large display units or social videos) and a channel mix with the budget split across Meta, TikTok, Pinterest, connected TV and the open web. Once the buyer reviews the proposed plan and hits go, the platform starts pushing ads live through Kargo's SSP integrations. "What's really exciting is the ability to operationalize a campaign brief and build creativity at scale, then optimize in real time," McGill said. "That's a big shift from the manual processes we've had." That shift has already allowed Wpromote to test and iterate on campaigns at a much faster pace and at greater scale than before, more akin to a social platform's testing workflow, McGill added. The agency has so far used Project Kera to test different high-impact CTV formats, such as pause ads and immersive overlays, as well as bespoke display units. Concrete performance results are still a few steps away. McGill said it's too soon to see measurable outcomes from these test campaigns. But Wpromote anticipates that Project Kera could drive meaningful lift once the agency's workflows and prompts are more fully refined. Building the OS, not buying it. While Kargo envisions a unified buying environment, agencies like Wpromote are more likely to treat Project Kera as one piece in their arsenal of AI tools. For instance, Wpromote built an internal AI tool, Polaris IQ, which handles bid management, budget allocation, media planning and measurement. The agency's goal is to create its own centralized decisioning layer that sits above DSPs, SSPs and other buying tools. That approach also explains how Wpromote is testing the market. Rather than betting on one platform, it's piloting multiple agentic partners, McGill said, including Kargo and PubMatic on the SSP side, while watching DSP-led efforts from companies like Yahoo and Amazon. So far, much of Wpromote's experimentation has leaned toward SSP-provided solutions.Those platforms have moved faster to bundle inventory, creative formats and activation into unified environments, said McGill, making them a more practical entry point for agentic workflows. DSPs are catching up, he added, but for now, SSPs offer a clearer testing ground. Long term, McGill expects a more interoperable model. "It really comes down to where you can drive the best outcomes and reach the right audiences," he said. "You'll have a lot of optionality, and the systems will need to connect." From beta to buy-in. Still, speed and automation aren't enough to secure a place in the stack. Wpromote is also evaluating Project Kera against familiar agency criteria: performance, efficiency and control. On the performance side, the agency is looking for measurable lift across both brand and performance metrics, McGill said, whether in the form of improved reach and attention or increases in conversions and return on investment. Operational gains matter, too, he said. Faster campaign setup, reduced manual work and better real-time insights could all justify deeper adoption. But ensuring strong testing guardrails is just as critical as tracking performance gains, McGill said. As agentic systems take on more responsibility, agencies are wary of too much automation and black-box decision-making. Data quality and transparency remain top concerns, especially when campaigns are being shaped through prompts rather than traditional workflows. "We're being really mindful of overreliance on automation," McGill said. "You still need the right data inputs, governance and QA processes in place to understand what's actually happening." That caution reflects a broader industry reality. Agentic platforms promise to unify planning and execution, but agencies aren't ready to hand over control. Instead, they're building systems that let them decide when and how to plug those tools in. Tagged in:

Wpromote
Nov 25th, 2025
Wpromote and Giant Spoon Form New Agency Where Brands Never Have to Choose Between Love and Money - Wpromote

Wpromote's acquisition of Giant Spoon promises to bring bold creativity and proven performance into one frictionless client experience.

Press Kitchen
Nov 25th, 2025
Wpromote Acquires Giant Spoon Agency

Wpromote has acquired Giant Spoon, creating a 700+ person agency combining strategy, creative, tech, media, and performance marketing. The new entity, Wpromote x Giant Spoon, will be led by Wpromote CEO Andrea Bendzick, with Giant Spoon's co-founders joining the executive team. The acquisition aims to integrate creative and brand strategy with Wpromote's tech platform, Polaris IQ, to enhance media strategies and customer insights. Financial terms were not disclosed.

PR Newswire
Apr 18th, 2025
Bop Design Releases Guide To Help Businesses Unlock Their Website'S Full Potential

B2B web design agency Bop Design released its guide, "Your Website Launched: Now Unlock Its Full Potential," outlining how businesses can turn newly launched websites into effective lead-generation tools.SAN DIEGO, April 18, 2025 /PRNewswire/ -- Bop Design , a leader in B2B web design, has unveiled its guide, "Your Website Launched: Now Unlock Its Full Potential," to help businesses transform their newly launched websites into lead-generating powerhouses.With 68% of B2B marketers increasing digital marketing budgets to boost customer engagement and lead generation, simply having a website is no longer enough to guarantee more customers.That's why Bop Design's guide offers practical, actionable steps to ensure that websites go beyond a passive online presence and become an active part of a business's sales and marketing strategy.These include:Key post-launch actions that drive traffic and generate qualified leadsStrategies for ongoing website optimization to potentially improve conversion ratesTactics for turning your website into a 24/7 sales engine"It's crucial to keep a business website active and continuously optimized. Without ongoing efforts after launch, even the best sites can fall short of driving real growth," said Kara Jensen, Creative Principal.Business owners and marketing leaders can download the guide here .About Bop Design:Bop Design is a full-service B2B marketing agency specializing in website design, branding, and digital marketing strategies. The agency partners with B2B companies to enhance online visibility and accelerate growth. Learn more at Bop Design.Media Contact:Jeremy Durant, Business Principal1-888-670-7803[email protected]https://www.bopdesign.com/SOURCE Bop Design

Little Black Book
Feb 4th, 2025
Wpromote Is a Top Two Digital Agency on Ad Age's 2025 'Best Places to Work' List

Independent agency Wpromote has been named to Ad Age's 2025 'Best Places to Work' list, marking its eighth recognition for outstanding culture.

INACTIVE