Full-Time

Sr Salesforce Marketing Cloud Engineer

Axs

Confirmed live in the last 24 hours

AEG

AEG

1,001-5,000 employees

Operates sports and live entertainment venues

Real Estate
Entertainment

Compensation Overview

$118.8k - $220kAnnually

Senior

Los Angeles, CA, USA

Category
DevOps & Infrastructure
Cloud Analyst
Cloud Engineering
Required Skills
Redshift
SQL
HTML/CSS
Snowflake
Requirements
  • 5-10 related years of with Salesforce Marketing Cloud experience. With emphasis on: Marketing Cloud for B2B & B2C, Journeys & SQL Automations, Data Extensions / Querying & Filtering, Notification Preference Center (Opt-in/out), Building Cloud Pages, AmpScript, SSJS, HTML, CSS, Email, SMS & In-App Messaging, Managing Business Units, CDP Integration & Personalization and Reporting
  • Experience with Adobe Analytics, Salesforce Marketing Cloud, Optimizely, SEMRush, and other enterprise marketing tools
  • Experience working with CDP for audience segmentation
  • Proven experience launching complex high-touch, high-visibility omni-channel campaigns on a frequent basis in Salesforce Marketing Cloud
  • Deep understanding in digital marketing best practices, HTML, ampscript, and creative design for impactful digital communication strategies
  • Expertise in building, dynamic coding, segmentation, testing, analysis, and optimization
  • Expertise in using journey builder and related components for outbound communication deployment
  • Experience building campaigns to conduct reliable A/B tests
  • Effective time and resource management skills with the ability to plan ahead, meet deadlines, prioritize, and manage multiple priorities with flexibility
  • Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail
  • Keen customer insight and strong understanding of target audiences
  • History of success in executing high-impact plans that move business metrics
  • Self-starter who thrives in an energizing environment with tremendous opportunity ahead
  • Ability to stay organized in a highly demanding environment
  • Bonus points if you have: Strong technical acumen and comprehension of architecture
  • Experience with database platforms like Redshift or Snowflake
  • Experience working in a complex global technology company
Responsibilities
  • Build multi-channel (email, push, in-app, SMS) campaigns and journeys and automations in Salesforce Marketing Cloud
  • Ensure that data required for campaigns are available within our platforms
  • Lead campaign intake, gather requirements, and tackle challenges collaboratively with stakeholders for seamless solutions
  • Work closely with all members of the marketing team and cross-functional partners to bring lifecycle campaigns to life by being hands-on with all facets of campaign production including, but not limited to dynamic coding, segmentation, A/B testing, QA
  • Run campaign experiments designed to impact key metrics
  • Troubleshoot & perform root cause analysis for issues with campaigns or audience/segmentation used in campaigns
  • Assist in user training and actively promote team's user adoption of Salesforce Marketing Cloud
  • Develop technical expertise in all of our campaign and marketing related tools through daily usage and ongoing training
  • Stay up to date with the rapidly changing Salesforce ecosystem
  • Perform quality assurance on every campaign to ensure that campaigns are executed error free and that the user experience is optimal

AEG Worldwide operates as a major player in the sports and live entertainment industry, managing and developing venues for a variety of events such as sports games and concerts. The company owns and operates facilities that host these events, generating revenue through ticket sales, sponsorships, venue rentals, and merchandise sales. AEG enhances the experience for fans by forming partnerships, such as with Monkey Knife Fight for fan engagement and Mobilitie for improved wireless connectivity at venues like the STAPLES Center. What sets AEG apart from its competitors is its extensive network of venues and its ability to attract over 100 million guests annually, showcasing its significant influence in the entertainment sector. The company's goal is to continuously expand its market reach while providing exceptional experiences for fans and clients alike.

Company Stage

N/A

Total Funding

N/A

Headquarters

Los Angeles, California

Founded

1994

Growth & Insights
Headcount

6 month growth

3%

1 year growth

3%

2 year growth

3%
Simplify Jobs

Simplify's Take

What believers are saying

  • AEG's continuous expansion and strategic partnerships, such as the 16-year collaboration with Yaamava’ Resort & Casino, ensure sustained growth and market influence.
  • The company's commitment to sustainability, highlighted by its role in the Green Sports Alliance Summit, positions it as a leader in environmentally responsible entertainment.
  • Innovative initiatives like the 'Leave Boring Behind' employer branding campaign attract top talent and promote a dynamic, inclusive workplace culture.

What critics are saying

  • The highly competitive nature of the sports and entertainment industry requires AEG to constantly innovate to maintain its market position.
  • Dependence on large-scale events and venue operations makes AEG vulnerable to disruptions like pandemics or economic downturns.

What makes AEG unique

  • AEG Worldwide's multifaceted approach, spanning sports, music, and real estate, sets it apart from competitors focused on single sectors.
  • Strategic partnerships with companies like Monkey Knife Fight and Mobilitie enhance fan engagement and venue connectivity, providing unique value propositions.
  • AEG's extensive portfolio of iconic venues and its ability to host over 100 million guests annually underscores its dominant market presence.

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