Global Social Media Marketing Intern

Introduction

We are currently seeking a Global Social Media Marketing Co-op to support the Global Marketing Team. Working closely with the global team and regional partners, you will support various social media, marketing, and branding activities to help grow the home robot business around the world. This role will be helping us spot new trends, create content, schedule, and publish organic content, help with influencer marketing, and social reporting.

This will be a full time internship (40 hours/week) starting on January till July 2025.

What You Will Do:

• Generate content for iRobot pages (TikTok, Instagram, YouTube/YouTube shorts), optimized from key learnings and insights
• Identify and procure fan content and UGC to utilize as additional content for social channels and for use across marketing touchpoints (web, email, etc...)
• Identify trends on social media to bring to our attention
• Support Global Brand Team by coordinating the global social media content calendars and cascading across iRobot North America and global platforms
• Assist with day-to-day cross social media platform community management, monitoring and campaign creation 
• Create monthly competitive analysis and top performing post reports to inform the Global Marketing Team and regional counterparts
• Work with paid media team on influencer marketing and seeding
• Support other projects from the Global Marketing team (up to 15% of time) 

To Be Successful You Will Have:

• Currently pursuing a bachelors degree in Business Administration, Marketing or Communications
• Ability to work full-time from August to December
• Experience using social media in a business setting
• TikTok and Instagram Savvy and engaged in current trends
• Highly organized with superior verbal and written communication skills
• Strong experience working with MS Office applications (Excel, Word, PowerPoint)
• Ability to work in a fast-paced environment working with multiple team members
• Live and breath social media and pop culture with your finger on the pulse of what’s trending.
• Not afraid of being on camera, being silly, and creating thumb-stopping content all in the name of views and engagement.
• Ability to manage multiple concurrent projects
• Demonstrated interest in the "4 P’s of Marketing, Branding, Communications and consumer products”