Product Marketing Manager
Defi
Posted on 11/3/2023
INACTIVE
Sui Foundation

51-200 employees

Promotes and advances user-friendly blockchain platform
Company Overview
The Sui Foundation stands out as a desirable place to work due to its commitment to advancing the Sui network, a blockchain platform that offers unique features such as the creation of dynamic on-chain assets, instant settlement, and high throughput. The organization fosters a culture of education and promotion for builders and creators within its ecosystem, encouraging continuous learning and growth. With its focus on making digital asset ownership accessible to all, the Sui Foundation is a leader in the web3 industry, aiming to cater to the next billion users.

Company Stage

N/A

Total Funding

N/A

Founded

2022

Headquarters

San Francisco, California

Growth & Insights
Headcount

6 month growth

9%

1 year growth

79%

2 year growth

79%
Locations
United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
CategoriesNew
Growth & Marketing
Requirements
  • 5+ years of Product Marketing experience working with technical software products preferably with a focus on developer tools, crypto, or fintech.
  • Significant familiarity with the DeFi space with experience engaging with major protocols
  • Strong communicator - written and verbal.
  • Ability to simplify and communicate complex concepts in messaging and positioning.
  • Proactive, accountable and solutions oriented.
  • Excellent organizational, project management and people skills.
  • 1+ years experience in blockchain or a crypto-adjacent company.
  • Experience in a start-up or early stage business is a plus.
Responsibilities
  • Own product marketing initiatives including competitive analysis, customer segmentation, audience insights, messaging and positioning
  • Develop target segments and personas, clear value propositions, use cases, product comms, and audience insights to inform overall DeFi strategy.
  • Build product narratives and execute campaigns working with content teams. As a PMM, ensure that all launches are delivered on time, on message, and on brand.
  • Help support the development of the Sui network narrative to drive awareness and adoption across the builder community and blockchain industry.
  • Track competitive and key crypto trends to uncover opportunities and use cases.
  • Become the go-to expert for all things DeFi to help shape product roadmap and strategy.
  • Drive community growth by influencing key initiatives and programs working across marketing, comms, developer relations, and growth teams.
Desired Qualifications
  • Experience in a start-up or early stage business is a plus.