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Full-Time

Product Marketing Manager

Defi

Posted on 11/3/2023

Sui Foundation

Sui Foundation

51-200 employees

Layer 1 blockchain platform for scalable applications

Fintech

Senior

United States

Category
Growth & Marketing
Required Skills
Marketing
Requirements
  • 5+ years of Product Marketing experience working with technical software products preferably with a focus on developer tools, crypto, or fintech.
  • Significant familiarity with the DeFi space with experience engaging with major protocols
  • Strong communicator - written and verbal.
  • Ability to simplify and communicate complex concepts in messaging and positioning.
  • Proactive, accountable and solutions oriented.
  • Excellent organizational, project management and people skills.
  • 1+ years experience in blockchain or a crypto-adjacent company.
  • Experience in a start-up or early stage business is a plus.
Responsibilities
  • Own product marketing initiatives including competitive analysis, customer segmentation, audience insights, messaging and positioning
  • Develop target segments and personas, clear value propositions, use cases, product comms, and audience insights to inform overall DeFi strategy.
  • Build product narratives and execute campaigns working with content teams. As a PMM, ensure that all launches are delivered on time, on message, and on brand.
  • Help support the development of the Sui network narrative to drive awareness and adoption across the builder community and blockchain industry.
  • Track competitive and key crypto trends to uncover opportunities and use cases.
  • Become the go-to expert for all things DeFi to help shape product roadmap and strategy.
  • Drive community growth by influencing key initiatives and programs working across marketing, comms, developer relations, and growth teams.
Desired Qualifications
  • Experience in a start-up or early stage business is a plus.

Sui Foundation is a leading Layer 1 blockchain platform renowned for its focus on asset ownership and scalability. Using the advanced Move programming language, the organization stands out for its secure smart contract development and capacity for on-chain asset creation, particularly benefitting sectors like gaming, commerce, and DeFi. It offers a scalable infrastructure that ensures high transaction speeds and low fees, making it an efficient and desirable workplace for professionals in blockchain technology and development.

Company Stage

N/A

Total Funding

N/A

Headquarters

San Francisco, California

Founded

2022

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

22%

2 year growth

22%
INACTIVE