Full-Time

Product Founder

Updated on 4/25/2025

LiveFlow

LiveFlow

11-50 employees

Automates financial reporting for businesses

No salary listed

Senior, Expert

San Francisco, CA, USA + 1 more

More locations: New York, NY, USA

Category
Technical Product Management
Product Management
Product
Required Skills
Product Management
Requirements
  • Deeply entrepreneurial— you love building and selling.
  • Proven track record of launching and scaling products from the ground up.
  • Ideally, a former founder (even if your startup didn’t succeed).
  • Thrives in uncertainty and moves forward without all the answers.
  • Strong intuition and judgment— you trust yourself to make big calls.
Responsibilities
  • Build and launch new products from scratch, taking them from idea to market.
  • Own your product as a business line— you have full P&L responsibility.
  • Lead a team of engineers and designers to bring your vision to life.
  • Move fast and iterate — test, learn, and refine at lightning speed.

LiveFlow transforms Google Sheets and Excel spreadsheets into real-time financial planning and analysis dashboards, primarily for small to medium-sized businesses and accounting firms using QuickBooks Online. The platform automates financial reporting by integrating directly with QuickBooks, allowing users to create dashboards that compare budgets to actuals and consolidate data from multiple entities. This automation reduces the manual effort and time needed for financial analysis. LiveFlow operates on a subscription model, offering clients access to over 100 reporting templates, automatic data refreshes, and customizable financial models. Key features include live data updates and the ability to customize reports without disrupting dashboard functionality. LiveFlow aims to simplify financial reporting and analysis, making it easier for businesses to manage their finances.

Company Size

11-50

Company Stage

Series A

Total Funding

$21.3M

Headquarters

Redwood City, California

Founded

2020

Simplify Jobs

Simplify's Take

What believers are saying

  • Integration with AI tools enhances real-time insights and predictive capabilities.
  • Growing remote work trend increases demand for cloud-based financial solutions.
  • Open banking APIs allow seamless integration with various financial platforms.

What critics are saying

  • Integration with Xero may increase competition with existing Xero partners.
  • Expansion into the U.S. market could lead to regulatory compliance challenges.
  • Reliance on QuickBooks Online poses risks if Intuit changes API policies.

What makes LiveFlow unique

  • LiveFlow automates financial workflows, reducing manual effort for finance professionals.
  • It transforms Google Sheets into real-time FP&A dashboards, enhancing productivity.
  • LiveFlow integrates directly with QuickBooks Online, streamlining financial reporting processes.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Paid Vacation

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

11%

1 year growth

-4%

2 year growth

4%
People of Color in Tech
Sep 27th, 2024
Ex-Revolut Leaders Launch AI Accounting Startup LiveFlow

Founded by Lasse Kalkar and Anita Koimur, both of whom held senior positions at Revolut, LiveFlow raised a $13.5 million Series A led by Valar Ventures, with plans to expand in the U.S.

LiveFlow
Sep 25th, 2024
LiveFlow Raises $13.5 million Series A to modernize accounting and inspire the next generation of accountants | LiveFlow

LiveFlow raised $13.5 million in Series A funding and launched LiveFlow Next. The new platform offers advanced tools for Financial Reporting and Analysis. The company plans to expand its New York team and invest in R&D.

Finance Director Europe
Sep 25th, 2024
LiveFlow secures $13.5m for finance and accounting automation platform

In addition to the new capital raise, LiveFlow unveiled a platform, dubbed LiveFlow Next.

Finsmes
Sep 24th, 2024
LiveFlow Raises $13.5M in Series A Funding

LiveFlow, a NYC-based provider of an intelligent finance and accounting automation platform, raised $13.5M in Series A funding.

Manchester Times
Aug 12th, 2024
LiveFlow Launches Integration with Xero for Accounting Firms and Businesses

LiveFlow, a leading financial automation platform, announced today the launch of its highly anticipated integration with Xero.