Marketing and Communications Specialist 3

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Thank you for your interest in joining the University of Wyoming.  Our community thrives on the contributions of talented and driven individuals who share in our mission, vision, and values. If your expertise and experience align with the goals of our institution, we would be thrilled to hear from you. We encourage you to apply and become a valued member of our vibrant campus community today!

Why Choose Us?

At the University of Wyoming, we value our employees and invest in their success.  Our comprehensive benefits package is designed to support your health, financial security, and work-life balance.  Benefits include:

• Generous Retirement Contributions: The State contributes 15.19% of your gross salary, and you contribute 3.93%, totaling 19.12% toward your retirement plan.
• Exceptional Health & Prescription Coverage: Enjoy access to medical, dental, and vision insurance with competitive employer contributions, that include 4 deductible options to suit your needs.
• Paid Time Off: Benefit from ample vacation, sick leave, paid holidays, and paid winter closure.
• Tuition Waiver: Employees and eligible dependents can take advantage of tuition waivers, supporting continuous education and professional growth.
• Wellness and Employee Assistance Programs: Stay healthy with wellness initiatives, counseling services, and mental health resources.

At the University of Wyoming, we’re committed to creating a supportive and enriching workplace. To learn more about what we offer, please refer to UW’s Benefits Summary.

JOB TITLE:   

Marketing and Communications Specialist III

JOB PURPOSE:   

Provide supervision and leadership in the execution of marketing strategies and public relation campaigns for a college or division. Manage the production of marketing/communications in various media in accordance with unit’s approved strategic marketing plan. 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Execute marketing strategy and campaigns; manage the production of marketing/communications in various media in accordance with unit’s approved strategic marketing plan.
• Create promotional communications that may include print, electronic, new media, social media, and other collateral of significant strategic value to implement the University’s and Student Affair's overall marketing goals and objectives.
• Collaborate with various subject-matter experts and stakeholders to assess project needs, establish timelines for completion, and identify desired outcomes.
• Set goals and implement tracking to monitor campaigns for effectiveness and make recommendations based on data and trends; monitor consumer and industry trends.
• Strategize and oversee the development of new, data-driven campaigns based on strategic initiatives.
• Identify, create, and update standard operating procedures for the unit; make recommendations for changes to policies and procedures.
• Develop budgets, estimate project and production costs, and monitor spending.
• Research and recommend new communications outlets when applicable; may negotiate with suppliers and vendors.
• Oversee the dissemination of print and electronic communications.
• Develop, design and/or editing of digital content, graphics, animation, photography, illustrations, and other multimedia visualization and imaging products.
• Ensure compliance with accessibility standards, contractual obligations, confidentiality and privacy policies, and style and standard guidelines.
• May coordinate special events to increase awareness and promote relations with students, alumni, retirees, and a variety of VIPS.
• Oversee and direct the work of other marketing employees and students.

SUPPLEMENTAL FUNCTIONS: 

• Perform miscellaneous job-related duties as assigned.
• Attend and participate in training and other professional development activities.
• Participate in performance-related goal setting and achievement to meet personal and organizational goals and objectives.

COMPETENCIES:

• Collaboration
• Technical/Professional Knowledge 
• Formal Presentation Skills 
• Strategic Planning 
• Quality Orientation
• Analysis/Problem Identification 

MINIMUM QUALIFICATIONS:  

Education: Bachelor's degree, preferably in Business, Marketing, or related focus

Experience: At least 5 years work-related experience

Required licensure, certification, registration, or other requirements: 

• Valid driver's license with a motor vehicle record (MVR) compliant with the University Vehicle Use Policy. 

DESIRED QUALIFICATIONS:  

• Master's degree in business, marketing, or related focus
• Five years of project management experience, preferably in marketing, education, wellness, student engagement, and student lived experience.
• Experience working in higher education or student affairs.
• Experience collaborating with divers stakeholders and cross-functional teams.
• Understanding of student and employee engagement strategies and trends in higher education marketing.

REQUIRED APPLICATION MATERIALS: 

Complete the online application. The department additionally requests candidates upload the following document(s) for a complete application:

1. Cover letter
2. Resume or C.V.
3. Contact information for four work-related references (references will only be contacted if you are selected as a finalist for the position).

This position will remain open until filled. Complete applications received by 06/18/2026 will receive full consideration. 

WORK LOCATION: 

On-campus: This position provides vital support to campus customers, and the successful candidate must be available to work and perform essential job functions on campus, understanding our location is at 7,220 feet above sea level.  

WORK AUTHORIZATION REQUIREMENTS:

The successful candidate must be eligible to work in the United States, as sponsorship for any work authorization or work visas is not available for this position. 

HIRING STATEMENT/EEO:  

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation to apply for a position, please contact us at 307-766-2377 or email [email protected]. 

ABOUT LARAMIE:

The University of Wyoming is located in Laramie, a charming town of 30,000 residents nestled in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its only 4-year university, helping to make it a leader in academics, research, and outreach with state-of-the-art facilities and strong community ties. We invite you to learn move about Laramie, by visiting the About Laramie website.

Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range and the metropolitan Denver area. Laramie’s beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit http://visitlaramie.org/

Posted Salary Range: $61,008.00-$73,200.00