Senior Director

Job Profile:

Administrative Operations Manager 3

Job Family:

Administrative Operations

Time Type:

Full time

Max Pay – Depends on experience:

$135,000.00 USD Annual

Apply before 11:59 PM Arizona time the day before the posted End Date.

Minimum Qualifications:

Bachelor's degree and seven (7) years of experience appropriate to the area of assignment/field including two (2) years managerial experience; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Job Profile Summary:
Administers and evaluates business and administrative matters within one department , including budget, operations, and programs and personnel administration.

Job Description:

The nation’s most innovative university seeks an experienced and visionary marketing leader to serve as Senior Director, Integrated Brand, Marketing and Communications. This position will oversee integrated planning and strategy to support ASU Health, with a focus on the School of Medicine and Advanced Medical Engineering, the College of Health Solutions and other emerging ASU Health initiatives.

ASU Health is a comprehensive, university-wide initiative that aims to radically change how we approach, operate, access and manage health and care. We’re creating a new kind of health professional and empowering people to take control of their own health, guided by a wellness mindset, enabled by technology, and focused on realizing the outcomes we need for Arizona to live better.

ASU's school of medicine is at the center of the university's groundbreaking approach to transform health and will take an innovative approach to educating the next generation of health leaders. The College of Health Solutions is ASU Health’s prevention and precision-health engine, equipping students with the knowledge and skills to influence healthier lifestyle choices and develop creative interventions to improve the health of people and populations.

The Senior Director will be entering at the ground floor of ASU Health, responsible for leading the development and execution of short- and long-term strategic marketing and communications plans that advance the goals of ASU Health initiatives and its academic units. This includes providing strategic and creative direction to subject matter expert teams, fostering deep partnerships with college and initiative leadership, and ensuring coordinated, consistent and effective storytelling across the ASU Health ecosystem. It is a unique opportunity to take part in the launch of new programs in this exciting new area of higher education at ASU.

Reporting to the Assistant Vice President, Strategic Marketing and Communications for ASU Health, the Senior Director will work closely and collaboratively with deans, academic units' leadership,  subject matter experts, creatives, and central university teams to implement marketing and communications initiatives. They will align closely with the work established to date by Enterprise Brand Strategy and Management and Media Relations and Strategic Communications in support of the ASU Health brand. While the Senior Director will have a focus on the School of Medicine and Advanced Medical Engineering as well as the College of Health Solutions, they should bring a comprehensive view of the overall ASU Health narrative to the work.

The Senior Director will play a pivotal role in shaping and articulating this vision, ensuring consistency of message, clarity of purpose and effective execution across units. Ultimately, this role will help position ASU Health as a bold, first-of-its-kind solution designed to improve health outcomes in Arizona and beyond.

Position Salary Range:

• The salary offered will depend on experience.
• $103,700 - $135,000 annually

Essential Duties:

• Provide strategic leadership for the development and execution of short- and long-term marketing, communications, events and alumni engagement strategies that advance the goals of ASU Health, the School of Medicine and Advanced Medical Engineering and the College of Health Solutions.
• Direct and guide subject matter expert teams in executing integrated marketing, communications and recruitment plans, ensuring work is strategically aligned and delivers measurable outcomes.
• Establish and maintain strong, collaborative relationships with deans, college leadership and ASU Health initiative leads to ensure strategies reflect unit priorities while reinforcing the broader ASU Health narrative.
• Lead marketing and communications support for the launch of new schools or emerging initiatives, including creating foundational assets, delivering onboarding plans to ensure successful program launches and building comprehensive reports to monitor progress.
• Lead the development and execution of integrated multi-channel campaigns across digital platforms, social media, publications, video, collateral, events and presentations, ensuring content is compelling, brand-aligned and audience-focused.
• Provide strategic and creative direction while fostering a culture of collaboration, innovation and continuous improvement across the team.
• Guide the use of formal and informal market research, data analysis and performance metrics to inform planning, strengthen strategies and optimize outcomes.
• Drive alumni engagement strategies to build affinity, deepen relationships and advance the objectives of ASU Health and its academic units.
• Partner with development teams to create donor-facing materials and strategies that support advancement goals.
• Oversee project prioritization, resource allocation and budget management to ensure goals are met and projects are delivered on time and on budget.
• Ensure adherence to ASU’s brand standards and maintain high levels of quality, accuracy and consistency across all communications.
• Oversee vendor and partner relationships, ensuring optimal use of resources and alignment with project needs.
• Lead with transparency, ensuring clear bi-directional communication with unit leadership and subject matter experts to foster alignment and trust across the ASU Health ecosystem.

Desired Qualifications:

• Proven experience in leading integrated marketing and communications strategy within a large and complex organization.
• Demonstrated ability to build and maintain collaborative relationships with senior leadership, faculty and cross-functional teams.
• Strong strategic planning, creative direction and decision-making skills.
• Experience overseeing performance reporting and optimizing campaigns for measurable outcomes.
• Excellent communication skills, with the ability to convey complex ideas clearly and persuasively to diverse audiences.
• Experience with student recruitment, particularly within higher education contexts.
• Highly organized and detail-oriented, with the ability to set priorities, manage multiple projects simultaneously and drive efficiency in a fast-paced environment.
• Demonstrated knowledge of strategic communication and marketing principles, with the ability to translate strategy into actionable plans.
• Familiarity with project management tools, defined processes and workflow optimization.
• Ability to remain flexible and responsive to new ideas, projects and directions while ensuring alignment with strategic goals.
• Excellent content curation skills, with the ability to transform content across platforms and visualize the best way to present messages for impact.
• Proven creative and critical thinking skills, with strong problem-solving abilities and a track record of innovation.
• Strong client relationship skills and the ability to self-direct while also fostering collaboration within and across teams.
• Hands-on familiarity with core marketing tools and channels, including content management systems (such as Drupal), social media, print and digital mediums, advertising and email communications.

Working Environment:

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding and manipulating a computer mouse; required to stand for varying lengths of time and walk moderate distances to perform work.

• Frequent bending, reaching, lifting, pushing and pulling up to 25 pounds.

• Regular activities require ability to quickly change priorities, which may include and/or are subject to resolution of conflicts.

• May be required to perform tasks in the field within and/or across University campuses.

• Ability to clearly communicate verbally, read, write, see and hear to perform essential functions.

Department Statement:

ASU Health focuses the country’s most innovative university – and its large, diverse and interdisciplinary ecosystem – on the health needs facing the state and the nation.

ASU Health initiatives will transform health care delivery, embrace technology as a tool to improve health, and help address the shortage of doctors, nurses and other health care workers in our communities.

ASU Health will also reimagine the very design of health care, create a new kind of health professional, develop platforms that will radically change outcomes, and rethink and evolve the entire patient experience.

ASU Health includes:

School of Medicine and Advanced Medical Engineering

School of Technology for Public Health

Edson College of Nursing and Health Innovation

College of Health Solutions

Medical Master's Institute

Health Observatory at ASU

ASU Clinics

Health literacy

ASU offers a total compensation package that includes valuable employee benefits, healthcare, retirement, tuition reduction program (eligible ASU Employee, their dependents and spouse), financial security, discounts, family resources and more. Explore ASU’s benefits options and degree program offerings.

Estimate the value of your total compensation: https://cfo.asu.edu/compensation-estimator.

Brand Strategy and Management at ASU supports hybrid remote work schedules two days per week, subject to approvals per ASU policy.

To learn more about us, visit brandguide.asu.edu.

Driving Requirement:

Driving is not required for this position.

Location:

Off-Campus: Phoenix

Funding:

No Federal Funding

Instructions to Apply:

Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO:

https://www.myworkday.com/asu/d/inst/1$9925/9925$13329.htmld

To be considered, your application must include all of the following attachments:

• Cover letter
• Resume/CV

Note: Multiple documents can be submitted into the attachment box. Alternatively, merge all documents into one PDF for submission.

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. NOTE: GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.

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ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:

This position is considered safety/security sensitive and will include a fingerprint check. Employment is contingent upon successful passing of the fingerprint check.