Full-Time
Vice President
Digital Marketing Specialist, Global Client Group
Posted on 1/24/2026
Brookfield
1,001-5,000 employees
Global investment firm managing long-term wealth
Compensation Overview
$180k - $200k/yr
New York, NY, USA
In Person
 Growth & Marketing (1) |
|---|
- Bachelor’s degree in Marketing, Communications, or related field
- 8+ years of experience in digital and email marketing roles
- Experience working across digital mediums and working with multi-channel content distribution
- Proficiency with digital, email and CMS platforms including (or similar to) Salesforce, Pardot, HubSpot, Google Analytics, Cvent, Seismic, etc
- Knowledge of HTML/CSS
- Strong understanding of digital marketing concepts, strategies, and best practices.
- Strong knowledge of email best practices (deliverability, spam compliance, formatting, A/B testing, trigger, drip and welcome campaigns, benchmarking & performance analysis).
- A collaborative and problem-solving mindset.
- Attention to detail and strong organizational skills
- Define and implement a digital strategy and roadmap for institutional audiences, to include: UX and journey mapping across all digital touchpoints; Development, implementation and maintenance of the digital customer acquisition funnel and lead generation strategy; Create a proactive, data-driven process to keep our websites current and engaging for our target audiences; Conduct competitive analysis and be aware of the latest tools, innovations and new digital features in the market to help support brand leadership; Set benchmarks, success metrics and data mining to suggest improvements to reach target audiences
- The candidate will oversee, manage and execute digital marketing initiatives across channels including websites, portals, email, social media, and digital paid media (SEM, paid social, syndication, etc). Day-to-day responsibilities will include:
- Email: Oversee the client communications email calendar across GCG; Standardize the end-to-end email campaign process; Build and execute email campaigns, including promotional blasts, welcome campaigns, drip campaigns, newsletters, fund updates, invitations and retention campaigns, Conduct A/B tests on subject lines, content, timing, and design to continuously optimize performance.
- List and lead generation: Work closely with Business Management & Technology teams to optimize the list generation process for target audiences via Salesforce; Create, maintain and grow email subscriber lists; work to identify data gaps to allow for increased targeting and defining marketing personas.
- Website: Optimize website content and campaign landing pages for the firm’s institutional audiences; Collaborate with designers, content writers, and other marketing team members in digital campaign development; Collaborate with digital and marketing teams to optimize content for search visibility and performance.
- Compliance: Stay informed and ensure compliance with all legal/regulatory guidelines and data privacy laws (CAN-SPAM, GDPR, etc.) as well as firm standards
- Reporting & Analytics: Monitor and report on campaign performance metrics such as open rates, CTRs, conversions, bounce rates, and unsubscribes. Report on campaign performance and ROI with actionable insights. Work with Business Management & IR teams to automate client engagement data for the sales teams.
- Team Leadership & Collaboration: Oversee digital marketing resources; Define and codify processes; Manage budgets across digital channels for maximum ROI; Communicate proactively with business, marketing, creative, brand and sales partners across the organization; Serve as the team’s digital specialist advising and guiding initiatives as needed.
Brookfield is a global investment firm that pools capital from institutions and individuals to help them build long-term wealth. It invests across renewable power, infrastructure, real estate, private equity, and credit, typically deploying its own capital alongside partners. As owner-operators, it uses hands-on operational expertise to grow the businesses it owns. Its goal is to deliver durable, steady returns by focusing on high-quality assets and aligning interests with clients.
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
$5.1B
Headquarters
New York City, New York
Founded
1924
Simplify's Take
What believers are saying
- Fee-related earnings surge 11% to $772M on $614B fee-bearing capital.
- OpenAI JV raises $4B+ for $10B Deployment Company accelerating AI adoption.
- Acquires Sumisho Air Lease and National Storage REIT expanding real assets.
What critics are saying
- Blackstone-Anthropic JV diverts AI deals from Brookfield's OpenAI investment.
- V.C. Summer nuclear stalls on Santee Cooper rejections and cost overruns.
- Oaktree delays stagnate $13B credit inflows as Apollo gains AI edge.
What makes Brookfield unique
- Leads AI infrastructure via $835M CMH01 data center investment in Columbus.
- Pioneers nuclear revival through V.C. Summer AP1000 project management.
- Dominates fundraising with $21B Q1 inflows, targeting record 2026.
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Benefits
Performance Bonus
Professional Development Budget
Company News
Brookfield has raised $120 million in a Series C round led by Ribbit Capital, valuing the pre-revenue AI startup at $1.45 billion. Existing investors Sequoia and Kleiner Perkins participated, whilst Emerson Collective joined as a new backer. Founded in 2023 by Robinhood CEO Vlad Tenev, Harmonic is developing "Mathematical Superintelligence" to eliminate AI hallucinations by requiring outputs as verifiable code in the Lean4 programming language. Its Aristotle model achieved top performance at the International Mathematical Olympiad in July. The company has now raised $295 million across three rounds in 14 months. Harmonic currently offers Aristotle via a free API and plans future commercialisation targeting safety-critical sectors including aerospace and finance.
PE giants reshape CRE with strategic acquisitions & dispositions. April 2, 2026 Majid Radaei, RadCRE Private equity giants navigate evolving CRE landscape. The commercial real estate (CRE) market continues to be shaped by the strategic maneuvers of global private equity powerhouses such as Blackstone and Brookfield Asset Management. As interest rates stabilize and certain sectors demonstrate resilience, these firms are calibrating their vast portfolios through targeted acquisitions and dispositions, reflecting a nuanced outlook on future market performance. Blackstone's portfolio rebalancing act. Blackstone, one of the world's largest real estate investors, has been particularly active in optimizing its holdings. Recent reports indicate a continued focus on reducing exposure to office assets while selectively adding to sectors like data centers and logistics. For instance, in Q1 2026, Blackstone Real Estate Income Trust (BREIT) completed the disposition of a significant portion of its office park holdings in suburban Phoenix for an undisclosed figure, though market estimates suggest a valuation north of $200 million, to a regional investor group. This follows a broader trend as per MSCI RCA data, illustrating a 15% year-over-year decline in office transaction volume across major U.S. markets through late 2025. Conversely, Blackstone has amplified its presence in the burgeoning data center market. The firm recently announced a definitive agreement to acquire a portfolio of three hyperscale data centers in Northern Virginia from a developer for an estimated $1.5 billion. This move reinforces Blackstone's commitment to digital infrastructure, a sector underpinned by robust demand for cloud computing and AI capabilities. Brookfield's strategic sector focus. Brookfield Asset Management has also demonstrated a similar strategic pivot. While facing challenges with certain office assets, exemplified by its recapitalization efforts on several Class A New York City properties, the firm has actively pursued growth in sectors like industrial and housing. Brookfield's private real estate funds have reportedly been in advanced discussions to acquire a portfolio of logistics facilities across key European hubs, valued at approximately €800 million. This acquisition aligns with the broader institutional trend of favoring resilient industrial and logistics assets, which have consistently outperformed other CRE sectors in recent quarters, maintaining cap rates in the low 4% range in infill markets. On the disposition front, Brookfield has been prudently offloading mature residential assets. A recent transaction saw the sale of a large multifamily complex in Dallas-Fort Worth, comprising over 600 units, for roughly $180 million to a specialized housing fund. This sale, occurring at a cap rate estimated around 5.2%, frees up capital for new opportunistic ventures, particularly in build-to-rent and affordable housing segments. The broader private equity landscape. Beyond Blackstone and Brookfield, other major private equity firms are also recalibrating their portfolios. KKR Real Estate, for instance, has been actively pursuing industrial acquisitions, recently closing on a portfolio of last-mile distribution centers in the Midwest for upwards of $450 million. Carlyle's real estate arm has focused on select service hotels and life sciences properties, indicating a diversification strategy driven by sector-specific tailwinds and perceived undervaluation. These activities underscore a market characterized by a clear bifurcation between preferred and challenged asset classes. While office and traditional retail continue to grapple with structural shifts, sectors like industrial, data centers, and specialized housing segments are attracting significant institutional capital, commanding more favorable financing terms and tighter cap rates. RadCRE perspective. "The strategic chess game being played by Blackstone and Brookfield offers a clear roadmap for where smart capital is flowing," observes Majid Radaei, Founder of RAD Commercial Realty. "We're seeing a definitive flight from legacy office and even some mature retail, towards digital infrastructure, logistics, and supply-constrained housing. It's not just about portfolio rebalancing; it's about anticipating the next decade of economic and demographic shifts. For our clients, this means discerning true opportunities. Many are still waiting for 'distress' in the broader market, but the savviest players are already carving out value in high-demand, high-growth sectors. The 'distress' is often more nuanced than headline-grabbing foreclosures; it's in underperforming assets that don't align with future-proofed economics. RadCRE.ai is increasingly vital in quantifying these nuanced opportunities, allowing us to pinpoint superior risk-adjusted returns, especially in dynamic markets like hotel investments where RevPAR growth continues to impress in select sub-segments." As the capital markets continue to evolve, with CMBS spreads normalizing but bridge lending rates still elevated (often SOFR + 300-600 bps), private equity giants' strategic capital deployment remains a key indicator for broader CRE investment trends. Their moves highlight the enduring importance of astute asset selection and proactive portfolio management in a dynamic economic climate. Sources: MSCI RCA, CoStar News, Commercial Observer, GlobeSt, Wall Street Journal Evaluate your CRE Deal with AI. Get instant property valuations, sell-vs-refinance analysis, and market comps powered by its AI Deal Evaluation Platform - free for all asset classes.
India's real estate PE inflows rise 59% to USD 6.7 billion in 2025; office, data centres and residential lead investments: Savills India. Gurugram, Mar 26: Private equity (PE) investments in Indian real estate rebounded strongly in 2025, rising 59% year-on-year to reach USD 6.7 billion, according to Savills India 's latest analysis from its Asia Pacific Investment Quarterly Q4 2025 report. The recovery reflects strengthening market fundamentals, sustained domestic demand, and India 's continued position as one of the most stable large economies globally. India 's economic momentum remained robust through 2025, with GDP expanding by 7.8% in Q1 FY26 and accelerating to 8.2% in Q2 FY26, positioning the country as the world's fourth-largest economy with an estimated size of USD 4.18 trillion. Easing inflation enabled a cumulative 125 basis points reduction in repo rates during the year, further supporting investment sentiment and liquidity conditions. Private equity inflows were largely concentrated in core asset classes. The office segment led investments with USD 2.4 billion, accounting for 35.3% of total inflows, driven by stable leasing activity and long-term demand visibility. Data centres and residential assets followed, contributing 23.2% and 21% respectively, reflecting growing investor preference for digital infrastructure and premium housing. Foreign investors continued to dominate capital deployment, contributing 76% of total inflows (USD 5.1 billion), underscoring sustained global confidence in India 's real estate market. Meanwhile, land investments accounted for nearly one-fourth of total equity inflows, with over 60% directed towards office and data centre developments, primarily in Mumbai and Pune which together accounted for 79% of total land investments. Investment activity also remained balanced across asset lifecycles, with ready and under-construction assets each attracting 23% of total inflows, indicating continued investor appetite across both income-generating and development-stage opportunities. Private equity investment activity in 2025 reflects a clear preference for core and scalable assets, with office, data centres and residential sectors accounting for a majority of inflows. The continued dominance of foreign capital indicates sustained global confidence in India, while the strong share of land investments - particularly for office and data centre developments - points to a forward pipeline of institutional-grade supply. As India moves into 2026, investment activity is expected to remain steady, supported by stable macroeconomic conditions and policy continuity," said Arvind Nandan, Managing Director, Research & Consulting, Savills India. Select large transactions during the year included Brookfield Asset Management's USD 1 billion investment in a GCC-led office development in Mumbai, TPG Rise Climate's investment in data centre assets, and Canada Pension Plan Investment Board's acquisition of industrial and logistics parks across major cities. Looking ahead, India enters 2026 with a balanced growth outlook supported by macroeconomic stability and policy continuity, which are expected to sustain investor confidence and capital deployment. Continued interest in core asset classes such as office, data centres and residential, alongside strong land allocations towards future developments, is likely to support a steady pipeline of institutional-grade supply. With improving liquidity conditions and resilient domestic demand, private equity investment activity is expected to maintain momentum, underpinned by India 's position as one of the most stable large economies globally.
India's real estate PE inflows rise 59% to USD 6.7 billion in 2025; office, data centres and residential lead investments: Savills India. Mar 26, 2026 Gurugram, Mar 26: Private equity (PE) investments in Indian real estate rebounded strongly in 2025, rising 59% year-on-year to reach USD 6.7 billion, according to Savills India 's latest analysis from its Asia Pacific Investment Quarterly Q4 2025 report. The recovery reflects strengthening market fundamentals, sustained domestic demand, and India 's continued position as one of the most stable large economies globally. India 's economic momentum remained robust through 2025, with GDP expanding by 7.8% in Q1 FY26 and accelerating to 8.2% in Q2 FY26, positioning the country as the world's fourth-largest economy with an estimated size of USD 4.18 trillion. Easing inflation enabled a cumulative 125 basis points reduction in repo rates during the year, further supporting investment sentiment and liquidity conditions. Private equity inflows were largely concentrated in core asset classes. The office segment led investments with USD 2.4 billion, accounting for 35.3% of total inflows, driven by stable leasing activity and long-term demand visibility. Data centres and residential assets followed, contributing 23.2% and 21% respectively, reflecting growing investor preference for digital infrastructure and premium housing. Foreign investors continued to dominate capital deployment, contributing 76% of total inflows (USD 5.1 billion), underscoring sustained global confidence in India 's real estate market. Meanwhile, land investments accounted for nearly one-fourth of total equity inflows, with over 60% directed towards office and data centre developments, primarily in Mumbai and Pune which together accounted for 79% of total land investments. Investment activity also remained balanced across asset lifecycles, with ready and under-construction assets each attracting 23% of total inflows, indicating continued investor appetite across both income-generating and development-stage opportunities. Private equity investment activity in 2025 reflects a clear preference for core and scalable assets, with office, data centres and residential sectors accounting for a majority of inflows. The continued dominance of foreign capital indicates sustained global confidence in India, while the strong share of land investments - particularly for office and data centre developments - points to a forward pipeline of institutional-grade supply. As India moves into 2026, investment activity is expected to remain steady, supported by stable macroeconomic conditions and policy continuity," said Arvind Nandan, Managing Director, Research & Consulting, Savills India. Select large transactions during the year included Brookfield Asset Management's USD 1 billion investment in a GCC-led office development in Mumbai, TPG Rise Climate's investment in data centre assets, and Canada Pension Plan Investment Board's acquisition of industrial and logistics parks across major cities. Looking ahead, India enters 2026 with a balanced growth outlook supported by macroeconomic stability and policy continuity, which are expected to sustain investor confidence and capital deployment. Continued interest in core asset classes such as office, data centres and residential, alongside strong land allocations towards future developments, is likely to support a steady pipeline of institutional-grade supply. With improving liquidity conditions and resilient domestic demand, private equity investment activity is expected to maintain momentum, underpinned by India 's position as one of the most stable large economies globally.
Montréal, Québec (Canada), March 25, 2026 – Boralex Inc. (TSX: BLX), Brookfield and La Caisse announced today that they have entered into a definitive arrangement agreement (the "Arrangement Agreement"), whereby Brookfield and La Caisse (together, the “Purchaser”) will acquire all of Boralex Inc.’s (“Boralex” or the “Corporation”) issued and outstanding Class A common shares of Boralex (the "Common Shares") for a price (the "Consideration") of $37.25 in cash per Common Share (the "Transaction").