Full-Time

Product Marketing Manager

Posted on 11/27/2024

Fundraise Up

Fundraise Up

201-500 employees

Online fundraising platform for nonprofits

Compensation Overview

$35.5k/yr

Senior

Georgia, USA

Category
Product Management
Product
Required Skills
Hubspot
Salesforce
Web Development
Data Analysis
Requirements
  • 5+ years of experience in product marketing, preferably in B2B, SaaS.
  • Strong understanding of product marketing principles and experience developing go-to-market plans.
  • Excellent communication and presentation skills, with the ability to articulate complex concepts clearly.
  • Experience with digital marketing tools and platforms, including CRM and analytics software (Hubspot, Salesforce).
  • You are both a self-starter and a team player.
  • You are excited to learn and continuously improve.
  • Proficient in both English and Russian languages.
Responsibilities
  • Be responsible for developing product marketing briefs, messaging documents, competitive positioning, internal product training content, and external communication strategy for launches and in-market programs for existing and prospective customers.
  • Constantly monitoring competitive activity, identifying customer needs and interacting with engineering, operations, and sales to bring innovative new products to market.
  • Represent the voice of the customer across the organization. Amongst other deliverables, this manifests as differentiated messaging, positioning, and audience segmentation that is leveraged across the organization for internal and external use.
  • Contribute to a customer reference program to curate and showcase customers' success across various industries and use cases.
  • Possess expert knowledge of the competitive landscape. Develop and maintain sales tools and resources for the sales team to tell the story.
  • Work with marketing team members across content, design, and web development to plan and execute new product launch campaigns.
  • Collaborate with engineering to help align marketing priorities and programs with the product and business roadmap.

Fundraise Up provides a platform that enhances online fundraising for nonprofit organizations. The platform simplifies the donation process and improves the experience for donors, making it easier for nonprofits to receive contributions. It operates on a subscription model, where nonprofits pay to access various features and tools designed to maximize their fundraising potential. Fundraise Up uses data-driven strategies and best practices from the for-profit sector to help nonprofits increase their revenue through more effective fundraising campaigns. Unlike many competitors, Fundraise Up focuses on creating a seamless donation experience, which has been shown to lead to greater giving. The company's goal is to empower nonprofits globally by providing them with advanced technology that drives their fundraising efforts.

Company Size

201-500

Company Stage

Series B

Total Funding

$84.1M

Headquarters

New York City, New York

Founded

2017

Simplify Jobs

Simplify's Take

What believers are saying

  • Recent $70M investment boosts Fundraise Up's growth and platform development.
  • AI-driven personalization tools enhance donor engagement and increase donation rates.
  • Mobile-first platform design aligns with donor preferences for mobile giving.

What critics are saying

  • Emerging platforms with similar features threaten Fundraise Up's market share.
  • Economic downturns could reduce donations, impacting subscription and transaction fee revenue.
  • Data privacy concerns and regulatory changes may affect global operations.

What makes Fundraise Up unique

  • Fundraise Up leverages data-driven strategies to enhance nonprofit fundraising effectiveness.
  • The platform integrates best practices from the for-profit sector to drive donations.
  • Fundraise Up offers a seamless donation experience, improving donor engagement and retention.

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Benefits

Paid Vacation

401(k) Retirement Plan

401(k) Company Match

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

FSA Spending Account

Paid Parental Leave

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

2%

1 year growth

0%

2 year growth

1%
Business Wire
Jan 24th, 2025
Fundraise Up Secures $70 Million Growth Capital Investment Led by Summit Partners

Fundraise Up, a premier fundraising platform for nonprofits globally, today announced a minority growth investment led by Summit Partners with partici

Fundraise Up
Jan 16th, 2025
Skyrocket donor retention rates with the Donor Portal

To make it even easier for donors to re-engage when they're ready, Fundraiseup has introduced the "Resume Donation" button.

AlleyWatch
Jan 10th, 2025
Fundraise Up Raises $40M Venture Funding

Fundraise Up, a fundraising platform for non-profits, has raised $40M in venture funding led by Summit Partners. Founded by Anton Isaykin, Peter Byrnes, and Yuriy Smirnov in 2017, the company has now raised a total of $52.1M in reported equity funding.

Business Wire
Feb 3rd, 2022
Fundraise Up hires Lukas

Lukas joins Fundraise Up after more than a decade of experience in the technology space, helping companies scale their revenue operations while building a consultative and solutions-driven sales culture.

Business Wire
Jan 27th, 2022
Fundraise Up hires Ajay

Ajay joins Fundraise Up after more than 15 years of executive experience in the technology space, helping organizations establish and scale their customer success operations while providing clients with premier onboarding, training, enablement, and support.

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