Simplify Logo

Full-Time

Director – Programmatic

Posted on 9/6/2024

Dentsu

Dentsu

5,001-10,000 employees

Global marketing and advertising agency

Consulting
Social Impact
Data & Analytics

Senior, Expert

Remote in USA

Position can be remote.

Category
General Marketing
Growth & Marketing
Required Skills
Management
Requirements
  • Bachelor's degree
  • 7+ years of experience within the programmatic or digital space
  • Hands-on keys experience with DV360
  • Experience with management of a team
  • Experience across all digital media channels and ability to eloquently speak to each
  • Exceptional project management
  • Proficient in programmatic technology, platform, and partner solutions
Responsibilities
  • Define strategic direction of all accounts
  • Daily campaign management
  • Manage client relationships, priorities and deliverables through agency leadership
  • Manage team of programmatic and digital practitioners with a focus on leading, delegating and prioritizing team deliverables, encouraging individual growth across team
  • Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work
  • Inspire creativity for assigned brand(s) and share with digital and programmatic community
  • Manage monthly investment and revenue tracking across portfolio of clients
  • Communicate frequently with agency leads and client to connect on team performance, campaign health, and strategic growth opportunities
  • Always stay up to date on the latest dentsu activation and internal tools
  • Assist leadership with new business pitches
  • Establish quarterly plans that focus on account growth

Dentsu International is a global marketing and advertising agency that helps brands grow by navigating the digital economy. They provide services such as consumer intelligence, digital marketing, advertising, and customer experience management, using data to understand customer behavior and preferences. Dentsu stands out from competitors with its diverse revenue model and focus on innovation and collaboration, ensuring tailored solutions for clients. The company is also committed to social impact, promoting initiatives that foster inclusivity and positive change.

Company Stage

M&A

Total Funding

$19.3M

Headquarters

Tokyo, Japan

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Dentsu's strategic partnerships, like the one with Snap Inc. for AI and AR, enhance its creative capabilities and market competitiveness.
  • The expansion of leadership roles, such as Tarek Daouk's new regional CEO position, indicates strong internal growth and opportunities for career advancement.
  • Dentsu's focus on innovation, exemplified by the launch of the Innovation Lab and the Future Consumer Study, positions the company at the forefront of industry trends.

What critics are saying

  • The highly competitive marketing and advertising industry requires constant innovation to maintain market position.
  • Expanding leadership roles and regions, such as the MENAT sub-cluster, may lead to operational complexities and management challenges.

What makes Dentsu unique

  • Dentsu's comprehensive marketing solutions, including consumer intelligence and customer experience management, set it apart from competitors who may focus on narrower aspects of marketing.
  • Their commitment to social impact, such as the LGBTQ+ Pride solidarity campaign and Social Inclusion Week, distinguishes Dentsu as a socially responsible company.
  • Dentsu's global reach and diverse client base, from small businesses to large multinationals, provide a broad spectrum of industry insights and innovative solutions.
INACTIVE