Full-Time

Commerce Analytics Associate Director

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Senior, Expert

London, UK

Category
Strategy Development
Business Development
Business & Strategy
Required Skills
Python
SQL
AWS
Data Analysis
Requirements
  • Proven experience with Amazon’s ecosystem, including activation, reporting, and data platforms.
  • Advanced data analysis skills, with expertise in Retail Media and attention to detail.
  • Experience with digital shelf tools, supply chain metrics, and ideally AWS infrastructure and FMCG.
  • Strong analytical, data, and presentation skills, with the ability to solve complex business problems.
  • Proficiency in Python and SQL is a plus.
Responsibilities
  • Utilise Publicis tools and AMC instances to analyse client data, delivering actionable insights to enhance performance in areas like pricing, inventory, and promotions.
  • Collaborate with Technology, Analytics, and Commerce teams to deploy technical solutions, supporting client onboarding and continuous insights extraction.
  • Present findings to stakeholders, offer proactive suggestions to improve performance, and assist the client team in adopting relevant tools.

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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