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Full-Time

Sr. Director of Product

Clean Rooms

Posted on 6/27/2024

Live Ramp

Live Ramp

1,001-5,000 employees

Identity platform for people-based marketing

Data & Analytics
Consumer Software

Compensation Overview

$221k - $289kAnnually

Senior

Seattle, WA, USA + 3 more

More locations: San Francisco, CA, USA | Remote in USA | New York, NY, USA

Category
Product Management
Product
Required Skills
Agile
Communications
Marketing
Requirements
  • 7+ Years of experience in a Product Management role
  • Domain expertise in the data-driven marketing and advertising technology field
  • Experience with cloud-based data stacks and platforms
  • Firm understanding of the Product Development Lifecycle (PDLC)
  • Excellent written, presentation, and verbal communication skills
  • Experience with Agile software development
Responsibilities
  • Define and promote product strategy for clean rooms to gain buy-in and ensure alignment
  • Lead a team of incredibly talented and dedicated product managers to innovate and deliver market-making value
  • Drive the full product lifecycle on multiple complex initiatives at once: from conception, market validation, development, launch, and iteration
  • Ensure rollout of new products and capabilities get adopted and capture the market opportunities they were designed for
  • Meet with customers and prospects to understand their desired outcomes and communicate how our platform and roadmap unlocks them
  • Write clear, concise requirements documents and user stories for engineers and designers to be able to easily understand the what and why of a product or feature idea
  • Manage prioritization and trade-offs within your product area, working closely with the engineering team(s) and other stakeholders
  • Analyze the competitive landscape of your product area including uptake in new markets to find gaps and opportunities for LiveRamp to explore

LiveRamp offers an identity platform that connects people, data, and devices for effective marketing. This platform supports people-based marketing, allowing businesses to target their audiences more accurately. Clients, including brands and advertising agencies, use LiveRamp's subscription-based services for data onboarding and identity resolution while ensuring consumer data is handled responsibly. The company's goal is to help businesses utilize data effectively for marketing while prioritizing privacy.

Company Stage

N/A

Total Funding

$182.6M

Headquarters

San Francisco, California

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • LiveRamp's partnerships with major players like Google Cloud and Amazon Ads position it as a leader in data collaboration and identity resolution.
  • The company's expansion into the APAC market and the launch of its next-generation platform indicate strong growth potential.
  • Recent strategic investments and acquisitions, such as the acquisition of Habu, bolster LiveRamp's capabilities and market position.

What critics are saying

  • The rapidly evolving privacy regulations could pose challenges to LiveRamp's data-driven business model.
  • The competitive MarTech landscape requires continuous innovation to maintain a leading position.

What makes Live Ramp unique

  • LiveRamp's focus on identity resolution and data connectivity sets it apart in the MarTech sector, enabling precise people-based marketing.
  • The company's strong emphasis on privacy and responsible data use is a significant differentiator in today's privacy-conscious market.
  • LiveRamp's extensive ecosystem of partnerships and integrations, including recent collaborations with Google Cloud and Amazon Ads, enhances its platform's capabilities and reach.

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