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Full-Time

Senior Public Relations Lead

Posted on 2/7/2024

Fortra

Fortra

1,001-5,000 employees

Specializes in cybersecurity solutions and services

Data & Analytics

Senior

United States

Category
Growth & Marketing
Required Skills
Communications
Public Speaking
Marketing
Requirements
  • Bachelor’s degree in public relations, communications, marketing, or other related field
  • 5 years of related experience working in a PR agency, preferably B2B tech PR
  • Knowledge of cybersecurity and broader IT media within the United States and Canada preferred
  • Experience with Cision/Muck Rack (or other media monitoring tools)
  • Proficient in social media monitoring and digital PR
  • Strong editing/writing skills
  • Strong written and verbal communication skills
Responsibilities
  • Promote Fortra to the media through press releases, media pitches, and seeking interview/podcast opportunities
  • Use media monitoring database to manage media lists, distribute press releases, and monitor daily news
  • Cultivate and maintain relationships with cybersecurity media, including fielding questions from media
  • Cultivate excellent relationships with key internal stakeholders (Fortra SMEs)
  • Develop and manage talking points, scripts, and presentations for public speaking/interview engagements
  • Provide guidance to executives and SMEs on media interviews and external messages
  • Prepare media kits for events
  • Write, review and edit PR materials including press releases, articles, media briefs and bios
  • Report and analyze the results of PR campaigns and media engagement
  • Assist PR Manager in day-to-day tasks
Desired Qualifications
  • Experience with Cision/Muck Rack (or other media monitoring tools)
  • Proficient in social media monitoring and digital PR

Offering specialized cybersecurity solutions, this company is dedicated to ensuring data security, infrastructure protection, managed services, and cutting-edge threat research. It is distinguished by its adoption of advanced encryption, network security, and threat intelligence technologies that bolster an organization's defenses against evolving cyberthreats. Employees here benefit from a focus on high technology and industry-specific expertise, working in an environment that values and advances protective measures against digital threats. This focus not only makes it a leader in cybersecurity but also a pioneering place for professionals keen on staying at the forefront of technology defense.

Company Stage

Private

Total Funding

N/A

Headquarters

Eden Prairie, Minnesota

Founded

1991

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

22%
INACTIVE