Senior Public Relations Lead
Posted on 2/7/2024
INACTIVE
Fortra

1,001-5,000 employees

Cybersecurity solutions with threat intelligence.
Company Overview
Fortra distinguishes itself in the cybersecurity landscape by offering comprehensive solutions that proactively address security vulnerabilities through advanced encryption, network security, and threat intelligence. Their Offensive Security bundles allow organizations to tailor their defenses while benefiting from centralized management and reduced complexity, backed by Fortra's consistent, high-quality support. This strategic approach to cybersecurity, combined with a focus on centralization and efficiency, positions Fortra as a strong ally for businesses seeking robust protection against the dynamic nature of cyber threats.
Data & Analytics

Company Stage

N/A

Total Funding

N/A

Founded

1991

Headquarters

Eden Prairie, Minnesota

Growth & Insights
Headcount

6 month growth

5%

1 year growth

8%

2 year growth

48%
Locations
United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Public Speaking
Marketing
CategoriesNew
Sales & Account Management
Growth & Marketing
Social Media
Requirements
  • Bachelor’s degree in public relations, communications, marketing, or other related field
  • 5 years of related experience working in a PR agency, preferably B2B tech PR
  • Knowledge of cybersecurity and broader IT media within the United States and Canada preferred
  • Experience with Cision/Muck Rack (or other media monitoring tools)
  • Proficient in social media monitoring and digital PR
  • Strong editing/writing skills
  • Strong written and verbal communication skills
Responsibilities
  • Promote Fortra to the media through press releases, media pitches, and seeking interview/podcast opportunities
  • Use media monitoring database to manage media lists, distribute press releases, and monitor daily news
  • Cultivate and maintain relationships with cybersecurity media, including fielding questions from media
  • Cultivate excellent relationships with key internal stakeholders (Fortra SMEs)
  • Develop and manage talking points, scripts, and presentations for public speaking/interview engagements
  • Provide guidance to executives and SMEs on media interviews and external messages
  • Prepare media kits for events
  • Write, review and edit PR materials including press releases, articles, media briefs and bios
  • Report and analyze the results of PR campaigns and media engagement
  • Assist PR Manager in day-to-day tasks
Desired Qualifications
  • Experience with Cision/Muck Rack (or other media monitoring tools)
  • Proficient in social media monitoring and digital PR