Bonterra exists to propel every doer of good to their peak impact. We measure that impact against our vision to increase the giving rate as a percentage of GDP from 2% to 3% by 2033. We know that this goal is lofty, but we are confident that the right technology and expertise will strengthen trust in the sector, allowing the social good industry to accelerate growth and reach peak impact. Bonterra's differentiated, end-to-end solutions collectively support a unique network of over 20,000 customers, including over 16,000 nonprofit organizations and over 50 percent of Fortune 100 companies. Learn more at bonterratech.com.

The Sr SEO Manager, will be critical in driving organic traffic and leads by improving search engine rankings through strategic content creation and optimization. As Sr SEO Manager, reporting directly to our Director of SEO, you will provide SEO oversight in the content development process, advise and implement internal/external link structure, and develop strategies to enhance Bonterra's online visibility and authority. This is a fantastic opportunity for a dynamic professional who thrives on solving complex problems in a fast-paced environment and is eager to contribute to Bonterra's mission of delivering solutions for social good.

What you'll do:

Conduct in-depth research, competitive analysis, and market trends to inform overall SEO strategy.

Collaborate with content creators, copywriters, agencies, and editors to produce high-quality, unique, informative, SEO-friendly content that resonates with the target audience and addresses their most pressing questions, pain points, and needs.

Implement and/or review content briefs, ensure adherence to brand style guides, and optimization guidelines to ensure consistency and effectiveness across all content pieces.

Conduct comprehensive audits of existing content to resolve cannibalization issues andidentify optimization opportunities, including keyword targeting, metadata updates, internal linking, page template updates, and multimedia integration.

Implement on-page and off-page SEO best practices to improve existing and new content assets' visibility, relevance, and engagement metrics.

Develop and deliver comprehensive SEO performance reports, including performance metrics, insights, and actionable recommendations.

Ensure our website has a healthy technical setup by optimizing website structure, navigation, internal linking, and monitoring Core Web Vitals metrics.

Implement technical optimizations such as schema markup, rich snippets, and metadata tags to provide search engines with relevant information about our content.

Monitor and address any technical issues, such as crawl errors and security vulnerabilities, to maintain a secure and accessible website.

Stay up-to-date with the latest local SEO trends, search engine algorithm updates, new technology impacts, and industry best practices.

Use data-driven analysis to measure the success of SEO initiatives and inform future strategies.

Collaborate on CRO initiatives and test design to enhance user experience and drive conversion.

Evaluate partner websites from 3rd party agencies that are relevant to our industry for potential backlink opportunities.

Engage with 3rd party agencies on link building activities on a regular basis (article approvals, deadline reminders).

Monitor and manage our backlink profile via 3rd party tools to ensure it remains healthy and free from toxic or low quality links.

Thinking outside the box when it comes to finding new and innovative ways to acquire great links outside the existing methods we use.

Requirements:

4+ years of experience in on-page and off-page SEO

Strong understanding of SEO principles, keyword research, and content optimization techniques

Expertisein SEO tools and analytics platforms (e.g., Google Analytics (GA4), Google Search Console, SEMrush, ahrefs, Screaming Frog, AI Tools)

Proficiency in CMS management, especially WordPress

Creative thinking and problem-solving skills, with a passion for staying ahead of industry trends and exploring new opportunities

Compensation

The range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and in addition to benefits this role may be eligible for discretionary bonuses/incentives, and equity.

US Base Salary Range: $65,000 - $112,000

Please note that the compensation range and benefits specified in this job posting is applicable to candidates based in the United States. For international applicants, actual salary offers and benefit plans may vary based on the local market compensation standards and will be determined in accordance with regional considerations, including but not limited to applicable laws, cost of living, and industry norms.

We will be accepting applications for this role until 5/1/2025

Our Culture: At Bonterra, we’re innovating with a higher purpose: to increase giving to 3% of US GDP by 2033, creating $573 billion more in global impact every year. To achieve our vision, we cultivate an inclusive environment where diversity is embraced and every team member feels empowered to contribute. Innovation, curiosity, and a commitment to equity guide our work. We foster a culture of belonging, ensuring that every individual is valued, respected, and given the tools to succeed. Together, we are dedicated to making a positive impact in the world.

Our comprehensive and competitive benefits include:

Generous Flexible Time Off (FTO) Policy
Up to 15 paid company holidays including some commemorating social justice events and self-care
Paid volunteer time
Resources for savings and investments
Paid parental leave
Paid sick leave
Health, vision, dental, and life insurance with additional access to health and wellness programs.
Opportunities to learn, develop, network, and connect

Please note the benefits specified on this page are applicable to full-time employees based in the United States. For international employees, actual benefits may vary based on local standards and regulations and will be determined in accordance with regional considerations, including but not limited to applicable laws and industry norms.

We are committed to being an equal opportunity employer and evaluate qualified applicants without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, diversity of thought and any other characteristic protected by applicable law.

Senior SEO Manager

Bonterra

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