Full-Time
Thumbnail Designer
Plot Pointe
11-50 employees
In-house storytelling content production with partnerships
No salary listed
United States
In Person
 Art, Graphics & Animation (1) |
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- 4+ years designing thumbnails for storytelling channels at scale.
- Demonstrated personal track record of 8 to 10%+ CTR on channels delivering 1M+ views per video, supported by analytics you can speak to.
- Steady-state experience producing 20+ thumbnails per week.
- Fluency with YouTube Studio analytics, A/B testing methodology, and CTR benchmarking by niche.
- Experience leading or training designers, with the appetite to build a team further.
- Strong communication skills and confidence working across editorial, production, and channel leadership.
- Experience using AI tools.
- Driving a sustained 9%+ CTR across the long-form publishing slate of roughly 48 videos a month.
- Designing thumbnails personally at lead-level quality while building the systems that allow a team to match your bar.
- Recruiting, training, and managing a thumbnail team that grows alongside our channel portfolio.
- Setting visual standards across typography, facial expression direction, contrast logic, composition, and asset prep workflows.
- Running A/B testing as a default behavior. Designing the test, reading the result, and iterating fast.
- Turning impression, CTR, and average view duration data into design decisions.
- Collaborating with writers, editors, and channel leads to align thumbnails with story hooks and audience intent.
- Owning quality control across every thumbnail that ships under PlotPointe channels.
- Building a sourcing pipeline of strong designers you can grow the team with.
Plot Pointe builds and scales storytelling content for mass audiences through an in-house production engine guided by proven attention rules to reach millions of viewers. Its product is narrative content created by a large team of writers, editors, and artists, with brand integrations embedded directly into the story formats. The company differentiates itself by owning the content production process, building the largest team of storytellers, and offering talent compensation with base pay plus performance bonuses within a flexible, supportive environment. Its goal is to scale high-velocity, attention-driven storytelling and become the world’s largest collective of storytellers while forming long-term brand partnerships inside its narratives.
Company Size
11-50
Company Stage
N/A
Total Funding
N/A
Headquarters
New Brunswick, New Jersey
Founded
N/A
Simplify's Take
What believers are saying
- The company claims 700 million monthly views and 20 billion total views.
- Recent hiring for lead writer and thumbnail designer signals continued expansion.
- LinkedIn shows New Jersey and London locations, suggesting a broader operating footprint.
What critics are saying
- YouTube algorithm changes can crush 48 monthly videos overnight, hitting revenue by 2026.
- No public funding, press, or customer disclosures make the business impossible to underwrite.
- A brand-safety scandal in story content would quickly kill partnerships and creator trust.
What makes Plot Pointe unique
- PlotPointe ships realistic fiction at social-media speed, not traditional studio cycles.
- Its Ashby jobs show a high-volume YouTube machine: 48 videos monthly.
- It pairs creative hiring with A/B-tested thumbnails and data-driven storytelling.
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