Full-Time
Media Mix Modeling Product Manager
Confirmed live in the last 24 hours
Publicis Groupe
10,001+ employees
Consulting
Senior, Expert
New York, NY, USA
Category
Product Management
Product
Required Skills
Agile
Sales
UI/UX Design
JIRA
Marketing
SCRUM
Confluence
Requirements
- Bachelor's or Master's degree in Computer Science, Engineering, or a related field.
- 5+ years of related work experience
- Experience in the field of media mix modelling
- Experience gathering and documenting business and functional requirements in support of technical product development.
- Hands-on experience to articulate technical requirements to data engineering and software development teams.
- Ability to work with UX to define wires/clickable prototypes that convey the product experience we are creating for our users.
- Practical experience in scrum-based Agile development methodology working with JIRA, Confluence, or equivalent.
Responsibilities
- Develop, define and maintain the product roadmap
- Understand the critical problems and pain points our users have to perform their key tasks and activities during media mix modelling
- Manage competing priorities across market/sales needs, user requirements, engineering/platform tech debt.
- Generate detailed user stories, acceptance criteria, and supporting documentation required to translate business needs into product features
- Prioritize product backlog and ensure user stories are groomed ahead of sprint planning
- Participate in agile scrum ceremonies including daily standups, sprint planning, grooming, demos, and retrospectives
- Track team velocity and deliver new features every two weeks. Communicate progress or blockers to management
- Partner with UI/UX team to improve product usability and experience
- Determine positioning, messaging, and product sales approach as part of the go to market strategy for your product
- Communicate product updates and roadmap to stakeholders, executives, and users at a regular cadence
- Partner with Product Marketing to develop product documentation, training content, and sales materials
Company Stage
IPO
Total Funding
N/A
Headquarters
Paris, France
Founded
N/A
Growth & Insights
Headcount
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 0%
Simplify's Take
What believers are saying
- Publicis Groupe's continuous expansion through strategic acquisitions offers employees opportunities to work on cutting-edge projects and technologies.
- The company's global reach and diverse portfolio provide a dynamic and multicultural work environment, fostering professional growth and development.
- The appointment of a new Global CMO to unify marketing and digital transformation efforts could lead to more cohesive and innovative strategies, benefiting employees and clients alike.
What critics are saying
- The recent decline in European revenue highlights potential vulnerabilities in the advertising market, which could impact job security and growth opportunities.
- Frequent acquisitions may lead to integration challenges, causing disruptions and inefficiencies within the company.
What makes Publicis Groupe unique
- Publicis Groupe's aggressive acquisition strategy, including companies like Practia, Tquila ANZ, and Tremend, significantly enhances its digital transformation and AI capabilities, setting it apart from traditional advertising firms.
- The integration of AI and digital business transformation through Publicis Sapient AI Labs and other acquisitions positions Publicis Groupe as a leader in innovative marketing solutions.
- Publicis Groupe's focus on expanding its Salesforce capabilities and creating the world's largest affiliate performance marketing platform through acquisitions like VIVnetworks demonstrates its commitment to comprehensive, tech-driven marketing solutions.