Full-Time

Business Development Associate

Posted on 11/19/2024

Wunderkind

Wunderkind

501-1,000 employees

Performance-based customer acquisition services

Data & Analytics
Consulting

Compensation Overview

$57k - $60kAnnually

Entry, Junior

New York, NY, USA

Category
Business Development
Business & Strategy
Required Skills
Sales
Requirements
  • 1+ years full time post grad work experience, preferably in sales or another client facing position
  • An analytical, metrics-driven, and coachable mentality
  • Passionate, driven, entrepreneurial self-starter with a healthy dose of humility and resourcefulness
  • Strong research skills and ability to build natural relationships
  • Prior selling experience in a similar BDA/SDR role preferably in the martech or Saas space however open to all backgrounds
  • Passion and goal for long term sales career trajectory
Responsibilities
  • Build and execute Account Based marketing plans through detailed research and highly customized, multi-channel outreach to key decision makers
  • Prospect target accounts via multiple channels including referrals, email, social selling, gifting, corporate events, and more
  • Act as the conduit between Sales, Marketing, and other relevant departments
  • Assist Directors of Business Development (i.e. sales closers) in keeping prospects engaged throughout full customer sales lifecycle

Wunderkind helps businesses improve their digital marketing efforts to connect with customers and increase revenue. Their main service focuses on acquiring new customers and retaining them, which fosters customer loyalty. They operate on a performance-based model, meaning they earn money by helping clients boost their digital revenue, often providing better returns than traditional marketing channels like Google or Meta. Wunderkind's approach allows businesses to manage their budgets effectively while building strong customer relationships, requiring minimal effort from their teams. Their goal is to enhance the growth of their clients' customer lists across various channels, ultimately driving revenue growth for a diverse range of clients.

Company Stage

Series C

Total Funding

$147.8M

Headquarters

New York City, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-16%

2 year growth

-31%
Simplify Jobs

Simplify's Take

What believers are saying

  • Wunderkind's partnerships with brands like ICONIC London and Crew Clothing demonstrate their ability to drive significant revenue growth and customer acquisition.
  • The launch of the AI-powered Autonomous Marketing Platform and Studio application showcases Wunderkind's commitment to innovation and efficiency in digital marketing.
  • Their proprietary Identity Network, which identifies up to 50% more consumer profiles than leading ESPs, offers a competitive edge in personalized marketing.

What critics are saying

  • The reliance on AI and data analytics means any technological failures or data breaches could severely impact client trust and business operations.
  • The performance-based model, while attractive, could lead to revenue volatility if client campaigns do not perform as expected.

What makes Wunderkind unique

  • Wunderkind's performance-based model ensures clients only pay for actual revenue growth, unlike traditional flat-fee marketing services.
  • The AI-powered Autonomous Marketing Platform and proprietary Identity Network enable highly personalized marketing, setting them apart from competitors relying on less advanced technologies.
  • Their focus on minimal client effort allows businesses to concentrate on core operations while Wunderkind handles comprehensive digital marketing strategies.

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