Copy Supervisor

Job Description

The ideal candidate will have a winsome attitude, understand the ever-changing interactive advertising landscape, and be anything but a yielding when it comes to enforcing copy development do’s and don’ts.

Responsibilities:

• Lead and execute long-form copy development for one or more brand engagements across HCP & Consumer audiences in the pharmaceutical marketing sector
• Know, like the back of your hand, all aspects of the brand including trials, studies and patient profiles
• Build strong relationships with Creative, Account & Client brand teams, such that each group identifies you as the holder of all copy, editorial and clinical knowledge for the brand
• Partner with Creative, Account and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives
• Point person for original (directed) copy development on assigned client engagements, including both tactical projects (websites and interactive marketing applications) and creative campaigns
• Present to, build relationships with, and find actionable paths forward based on the critiques of client MLR (medical, legal, regulatory) teams
• Build leadership cooperation with Editorial to engender obsessive attention to narrative consistency, voice & tone, and accuracy of content
• Write, reference and annotate copy in preparation for medical/legal review in a deadline-focused environment
• See copy decks and manuscripts through development and to launch (in partnership with Editorial)
• Deliver fluent knowledge of interactive capabilities, content development and editorial flow
• Develop original content for new projects, and collaborate with Medical Director when needed
• Help mentor more junior Copy Writers, developing their ability to produce quality work

Qualifications

Skills:

• Ability to recognize strong creative ideas and see them through to completion.
• Ability to sell ideas to other members of the creative team and to clients.
• In-depth knowledge of pharmaceutical/healthcare marketing.
• Ability to thrive under pressure in a fast-paced environment.
• Ability to meet deadlines for multiple projects simultaneously.

Requirements:

• A strong copy portfolio and unique voice.
• Track record as a creative problem solver with a knack for fresh ideas and a new perspective.
• At least 6 years’ web copywriting experience, including work in pharma/healthcare.
• Experience with writing consumer-focused and healthcare professional focused content.