Full-Time

Director of Business Development-Public Sector

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Senior, Expert

Arlington, VA, USA

Hybrid work model; requires some in-office presence.

Category
Business Development
Business & Strategy
Requirements
  • Demonstrated understanding of the trends impacting the Federal government, particularly within the FDA
  • An understanding of federal contracting rules and experience successfully identifying and winning medium-to-large RFPs, BPAs, and IDIQs
  • Demonstrated ability to develop and nurture Trusted Partner-level relationships with both clients and internal stakeholders
  • An existing set of relationships with partners, COs, and Federal employees that will facilitate defining and executing a successful capture strategy
  • Demonstrated ability to organize internal SME teams to establish strong Industry POVs and enable value-driven conversations at executive levels
  • A demonstrated ability to shape opportunities with clients and stakeholders using data-driven research and strategies
  • Strong learning mindset and drive for continuous evolution and self-improvement
  • Exceptional communication and negotiation skills
  • Personal adaptability, and high empathy and curiosity
  • Demonstrated expertise and established professional network across IT Modernization, Customer Experience, and Digital Transformation
  • Bachelor’s Degree minimum with advanced degrees preferred
  • Flexible and mobile, able to work in a hybrid WFH and office and travel as the role necessitates.
Responsibilities
  • Own the Capture Strategy for IT Modernization and Digital Transformation within FDA (Food and Drug Administration)
  • Maintain a strong Federal and partner relationship network to support the execution of strategic partnering strategies for upcoming opportunities
  • Craft and negotiate prime and partnership agreements focused on achieving mutually beneficial outcomes for PS, our partners, and our clients
  • Develop agency account plans and manage a portfolio of opportunities based on the full range of capabilities across the PS portfolio
  • Identify, cultivate, and lead BD pursuits in one or multiple target accounts, often at different stages of capture
  • Engage executives, SMEs, and delivery leaders to identify individuals with the proper skills to ensure that client meetings and/or proposals reflect PS’ unique perspective and approach
  • Use a wide variety of data sources and personally developed network sources to identify and shape prospect opportunities, partnerships, and emerging market or new requirement opportunities
  • Develop and present briefings and point of views that showcase the ways in which PS capabilities can help agencies realize outcomes in support of their near- and long-term strategic goals
  • Stay abreast of industry trends as well as trends in the digitally enabled world, including how these trends may affect client’s business and marketing initiatives, industry partnerships, and to proactively position PS as the preferred and differentiated solution provider
  • Ideate and develop thought leadership pieces that highlight trends in the industry; represent PS by presenting ideas at events and conferences attended by Federal clients and partners

Publicis Groupe focuses on marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The goal of Publicis Groupe is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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