Full-Time
Cro Lead
Posted on 4/9/2025
Crypto.com
5,001-10,000 employees
Platform for trading and managing cryptocurrencies
No salary listed
Senior
London, UK
- 5+ years of experience in CRO, UX, or a related field.
- Hands-on experience with A/B testing tools such as Google Optimize, VWO, or Optimizely.
- Strong analytical skills with the ability to interpret data and user behaviour insights.
- Familiarity with SEO and organic traffic acquisition.
- Experience working in a high-growth, fast-paced environment.
- Develop and execute conversion rate optimisation (CRO) strategies to enhance user journeys and increase conversions from organic traffic.
- Lead A/B testing initiatives to test hypotheses and improve on-page performance.
- Work closely with Organic Growth, Product, and UX teams to ensure a seamless and optimised user experience.
- Use data-driven insights to create recommendations for website and app improvements.
- Report on CRO performance and provide strategic recommendations based on findings.
Crypto.com provides a platform for trading and managing cryptocurrencies, catering to over 100 million customers worldwide. The platform allows users to buy, sell, and hold various cryptocurrencies while ensuring high standards of regulatory compliance, security, and privacy. Users can engage in transactions and access financial products, including card services, which enable them to spend their cryptocurrencies easily. What sets Crypto.com apart from its competitors is its strong focus on security and compliance, which builds trust among users. The company's goal is to accelerate the adoption of cryptocurrency, aiming to have 'Cryptocurrency in Every Wallet™' and to support builders and entrepreneurs in creating a more equitable digital ecosystem.
Company Size
5,001-10,000
Company Stage
Series A
Total Funding
$53.7M
Headquarters
Central and Western District, Hong Kong
Founded
2016
Simplify's Take
What believers are saying
- Acquisitions in UAE and Australia capitalize on favorable regulatory environments, boosting market share.
- Partnerships with sports venues increase cryptocurrency adoption in everyday transactions.
- Layer 2 solutions enhance scalability and transaction speed, providing a competitive edge.
What critics are saying
- Increased competition from new blockchain networks could challenge Crypto.com's market share.
- Expansion in South Korea faces regulatory scrutiny, posing compliance challenges.
- Acquisitions may lead to integration challenges and operational inefficiencies if not managed properly.
What makes Crypto.com unique
- Crypto.com offers the world's largest crypto card program, enhancing user convenience.
- The platform integrates TradFi and DeFi, broadening its financial product offerings.
- Crypto.com is a leader in regulatory compliance, ensuring a secure and trusted user experience.
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Benefits
Competitive compensation package.
Huge responsibilities from Day 1: Be the owner of your own learning curve. The possibilities are limitless and depend on you
International company and team
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 1%2 year growth
↑ 0%/PRNewswire/ -- Rakurai, the infrastructure project supercharging Solana staking, has closed a $3 million seed funding round led by Anagram Ventures. Other...
Crypto.com has acquired Orion Principals Limited, an Abu Dhabi-based brokerage, to expand its range of crypto products and services by adding traditional financial instruments. This move aligns with Crypto.com's growth strategy in the UAE, leveraging the region's crypto-friendly regulatory environment. The acquisition allows Crypto.com to offer securities, options, contracts for difference, and futures. Further details on these products will be shared in the coming weeks.
Cryptocurrency exchange Crypto.com has confirmed the acquisition of Charterprime, a global financial exchange and brokerage service.
Crypto.com has enhanced its presence in Australia with its latest acquisition of Fintek Securities, a contracts for differences (CFDs) brokerage holding an Australian Financial Services (AFS) licence.
Crypto.com ha anunciado la adquisición de Watchdog Capital, un bróker-distribuidor registrado en la SEC de EE. UU.