Full-Time

Conversion Rate Optimization Specialist

Confirmed live in the last 24 hours

Auctane

Auctane

1,001-5,000 employees

Provides shipping and logistics technology solutions

Data & Analytics

Senior

Austin, TX, USA

Required Skills
Marketing
Looker
Data Analysis
Google Analytics
Requirements
  • Bachelor's degree in Marketing, Computer Science, Statistics, Marketing, or a related quantitative field. Master’s degree preferred.
  • 3+ years of experience in digital marketing, with a focus on conversion rate optimization, user experience, or related disciplines.
  • Proven track record of successfully managing CRO initiatives that resulted in measurable improvements in conversion rates and business outcomes through A/B testing and multivariate testing methodologies.
  • Expert proficiency in A/B testing platforms such as Optimizely, Adobe Target, Google Optimize
  • Working knowledge within data analysis tools such as Looker, Google Analytics, etc.
  • Excellent project management skills with the ability to manage multiple initiatives and prioritize effectively utilizing strong communication and presentation skills, with the ability to articulate complex ideas and data-driven insights to diverse stakeholders (including executive)
Responsibilities
  • Execute against a comprehensive strategic CRO roadmap in alignment with Auctane marketing and business objectives and goals
  • Utilize analytical tools (Google Analytics, Segment, Looker, and others) to conduct in-depth analysis of user behavior, conversion funnels, and website performance to identify and address barriers and friction points in the conversion process to optimize user experience and drive higher conversion rates.
  • Plan, execute, and analyze A/B and multivariate tests to validate hypotheses and measure the impact of optimization efforts.
  • Monitor and analyze key performance metrics related to conversion rates, identifying trends and opportunities for improvement.
  • Stay updated on industry best practices, emerging trends, and new technologies in conversion rate optimization.
  • Collaborate with stakeholders to develop actionable reports and presentations, highlighting conversion rate optimization performance and recommendations for improvement.

Auctane provides a suite of technology solutions, including ShipStation, Stamps.com, Packlink, ShipEngine, and Metapack, to address logistic challenges with same-day delivery, intuitive shipping software, and a network of 3PL providers. The technology orchestrates the movement of millions of letters and packages globally, serving over 1,000,000 customers annually and reaching 250 countries and territories.

Company Stage

N/A

Total Funding

N/A

Headquarters

Austin, Texas

Founded

2011

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

6%

2 year growth

18%