Full-Time

Senior Associate

Media Relations

Confirmed live in the last 24 hours

Weber Shandwick

Weber Shandwick

1,001-5,000 employees

Global communications and marketing firm

Consulting
Consumer Software
Social Impact

Compensation Overview

$62.4k - $70kAnnually

Junior, Mid

New York, NY, USA

Category
PR & Communications
Growth & Marketing
Required Skills
Communications
Social Media
Marketing
Requirements
  • Approximately 2-3 years of experience, ideally in an agency, communications or marketing environment
  • Tenacity, creativity and a proven ability to garner media coverage on behalf of consumer financial brands
  • Interest in engaging consumers on financial topics (including saving, spending, retirement, insurance, borrowing and investing), as well as B2B stakeholders
  • Digitally savvy, with a good understanding of the overall media and social media landscape
  • Creativity in spotting ways for consumer financial brands to break into the cultural conversation
  • A working style that is self-motivated, well-organized and resilient to ever-changing timelines, requests and deliverables
  • Experience working with a research vendor to design media-genic proprietary thought leadership and surveys
  • Strong written, verbal communication, presentation, collaboration and problem-solving skills
  • A degree in communications or a related discipline
Responsibilities
  • Help develop and execute innovative and award-winning integrated PR campaigns
  • Work with the Integrated Media team and client leads to support the development and execution of social media and influencer strategies and proposals
  • Identify and build relationships with media, influencers and content creators to bring our clients’ stories to life through trusted and relatable voices
  • Enhance the profile of our client’s executive spokesperson bench through comprehensive media strategies that increase their share of voice, bolster their thought leadership, and amplify corporate milestones
  • Identify new outlets and platforms, and creative ways to propel earned-first storytelling for our clients
  • Monitor media outlets, understand financial services industry issues that directly and indirectly affect our clients, and analyze and distill meaningful insights from media coverage and social conversations
  • Keep your finger on the pulse of retirement, insurance, banking, payments and fintech news, reporter moves, and competitor landscapes
  • Monitor issues and help develop strategic messaging for clients’ issues and reputational risks
  • Advise the team on how to architect proprietary research, thought leadership content, and bold brand acts to beget media outcomes
  • Develop and track meaningful KPIs to measure success of campaigns and return on investment for our clients
  • Participation in office-wide initiatives, seminars and meetings to further professional learning and development

Weber Shandwick offers communication and marketing services, including public relations, advertising, and digital marketing, to a diverse clientele such as corporations, non-profits, and government agencies. The firm generates revenue through service fees for tailored solutions like media relations and social media strategy. Its commitment to diversity, equity, and inclusion, along with a focus on sustainability, distinguishes it from competitors. The goal is to help clients achieve their objectives through impactful strategies while fostering an inclusive environment.

Company Stage

M&A

Total Funding

$2.2M

Headquarters

Hempstead, New York

Founded

2001

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Weber Shandwick's rapid growth in the healthcare sector and strategic senior appointments indicate strong market positioning and career advancement opportunities.
  • The launch of the Earned Impact Value Tool showcases the firm's commitment to innovation and measurable results, enhancing client satisfaction and retention.
  • Working on high-profile campaigns like the Barbie buzz can provide employees with valuable experience and industry recognition.

What critics are saying

  • Recent layoffs in New York and Chicago could indicate financial instability or restructuring challenges, affecting job security.
  • The highly competitive nature of the communications and marketing industry requires constant innovation to stay ahead, which can be demanding for employees.

What makes Weber Shandwick unique

  • Weber Shandwick's commitment to diversity, equity, and inclusion sets it apart in the communications industry, making it a leader in inclusive strategies.
  • Their innovative use of AI, analytics, and technology in storytelling and campaign creation provides a competitive edge over traditional PR firms.
  • The firm's focus on sustainability and environmentally responsible practices aligns with the growing demand for corporate social responsibility.

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