2023 Summer Internship – Strategy Intern
Confirmed live in the last 24 hours
Locations
Irving, TX, USA
Experience Level
Intern
Desired Skills
Data Analysis
Marketing
Communications
Requirements
- Work on day-to-day client business
- Participate in an intern team project & pitch presentation
- Experience a curriculum of lunch & learns to gain deeper understanding of the agency world
- Applicants must be one of the following:
- A current full-time student who is in their junior or senior year
- A current full-time graduate student
- A recent graduate
- Must be able to show proof of legal work authorization to participate in a 10-week internship in the United States prior to the start of the internship. Internships will not be sponsored by RAPP
- Must have demonstrated proficiency speaking and writing in the English language
- Must possess good writing skills and the ability to recognize grammatical and factual errors
- Must have a strong interest and/or experience in marketing/advertising
- Prior internship experience in a related field a plus
Responsibilities
- Assist several lines of businesses for our client, becoming an expert on their consumers as well as their overall business, brand, categories and value propositions
- Collaborate in the development of creative briefs that inspire and inform our creative teams using research, competitive analysis, strong narratives, and category expertise
- Partner with client services, technology, analytics and creative teams to help diagnose business problems and draft briefing materials for strategic and creative deliverables
- Help monitor competitor strategies and marketing activity
- Serve as collaborative member of a client team, including participation in brainstorms, work sessions, creative development reviews, reporting, etc
- Become intimately familiar with all research tools, including innovative methods such as applied listening, digital ethnography and use those tools to provide the concrete evidence to form actionable insights
- Provide overall support to the strategy practice's insights generation and curation efforts as needed
- Collaborate and clearly communicate with agency team members across departments and roles
- Bring enthusiasm, open-mindedness, and a professional approach to all tasks and problem-solving
- Be willing to learn and take direction and constructive criticism
- Be ready to give supportive arguments and voice your opinion
- Be proactive, ready to take initiative and able to lead other team members
- Pitch creative project ideas
- Brainstorm and research marketing opportunities for open-brief creative projects
- Be willing to learn RAPP processes and tools to ensure quality control and efficiencies
- Be highly organized and attentive to detail
- Be able to multitask and manage projects as assigned within a given timeline
- Possess a desire to keep up on current cultural trends
- Tackle other assigned duties. Be ready for anything!
Desired Qualifications
- Study in a related field is a plus (bachelor's degree in communications, advertising, marketing, psychology etc.)
Marketing & ad services
Company Overview
RAPP helps clients understand the most significant opportunities to create value, and move people to action, through the connected customer journey.
Company Core Values
- We are fearless
- We put people first, no matter what.
- We support innovative ideas and the brave individuals who bring them to light.
- We are never afraid to be ourselves.