TravelJoy (traveljoy.com) is bringing the joy back into travel planning, starting with modern tools to help the 100k+ travel agents in the U.S. grow their business and manage their network of clients and suppliers.
Thousands of travel agents depend on TravelJoy to run their business today, whether it’s planning unique travel experiences for their clients, securely collecting payments, or keeping their day-to-day tasks organized. Our members absolutely love our product — virtually all of our growth has been organic and referral based (85%!).
Want to learn more about our team, culture, and benefits? Check out our team page!
We’re excited to bring on our first marketing lead to accelerate our next phase of our growth.
As our Head of Marketing, you’ll…
own, strategize, and execute all things marketing:
Work closely with the company founders to create our marketing plan and set priorities. You will design, plan, and execute effective brand and product marketing campaigns across all channels.
Deepen our marketing core-competency and be our thought leader on marketing principles and measuring impact, including being our market research expert on industry trends and the competitive landscape.
Collaborate cross-functionally with our Product and Customer Success teams to intimately understand our customers, their needs, and their journey.
Establish best-in-class product marketing across email, social, blog posts, and more, including revitalizing our webinars and creating training and onboarding materials for agents who are experienced and new to the industry.
amplify the TravelJoy story and brand:
Create, surface, and repackage content marketing including landing pages, blog, videos, podcasts, and more - for both product marketing and employer branding audiences.
Hone and crystallize the TravelJoy brand - our voice, tone, and style - for all external-facing surfaces, especially for PR and announcements.
Research and investigate how to expand and engage TravelJoy’s community and reach new customers.
optimize our marketing performance:
Analyze our performance to make data-informed decisions on marketing campaigns and investments to increase our top of funnel, especially to webinars and signups.
Implement and improve marketing campaigns on Facebook and Google
Create meaningful metrics and reports to help the whole team gain insight into our marketing performance.
You’d be an ideal fit if you:
have at least 5 years of marketing experience, preferably in a high-growth environment
consider yourself a “full-stack” marketer that’s creative and interested in product, content, and growth marketing - you’ve managed the entire marketing lifecycle, especially demand generation.
enjoy both strategic and tactical thinking - you’re excited to build a strategy and then execute it into fruition. You have experience using data to make these decisions by capturing, organizing, analyzing, and optimizing.
deeply care about the brand and are excited to build a strong, modern identity that works for both advisors and travelers. You are a master at crafting language paired with a creative eye to lead the development of breakthrough brand campaigns.
have experience working with and leading cross-functional teams and can foster high-impact collaboration
operate intentionally - you love to get things done, are incredibly resourceful, and always have an ownership mindset.
communicate clearly, concisely, and proactively.
are detail oriented and organized.
are humble, and give/take constructive feedback often and well.
have 5 references who will tell us examples of the above
You should be comfortable with:
working remotely, attending daily video standups, and having 4 hours workday overlap with 9a–5p PT
traveling to attend week-long (typically 5 nights, Sun-Fri) team meetups three times per year (when it’s safe to do so)
Include the following in your response to be considered:
your resume and portfolio
what company’s brand do you admire, and why?
what recent marketing campaign impressed you, and why?
