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Full-Time

Senior Manager

Customer Marketing

Posted on 6/12/2024

Fieldguide

Fieldguide

51-200 employees

AI-powered advisory services platform for firms

Senior, Expert

Remote in USA

Category
General Marketing
PR & Communications
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • 6+ years of experience in a customer marketing role within a fast-growing B2B technology company
  • 4+ years in a leadership capacity
  • Strong understanding of customer retention strategies and customer relationship management
  • Excellent communication and interpersonal skills
  • Proficiency in using customer feedback tools and analytics platforms
  • Ability to create compelling content and manage multiple projects simultaneously
  • Strong analytical skills and data-driven mindset
Responsibilities
  • Create content, resources, and lead programs to help drive customer expansions
  • Develop and execute strategies to increase customer retention and engagement
  • Work with the product marketing manager to create resources that help customers maximize the value of the product
  • Serve as a liaison between customers and the product team to relay customer insights and suggestions
  • Create, launch, and manage Customer Advisory Boards (CAB)
  • Create and manage customer loyalty programs, customer reference and testimonial programs
  • Manage and grow and monitor online customer communities
  • Create case studies and success stories showcasing customer experiences
  • Manage educational content such as tutorials, webinars, and product training sessions
  • Track and report on key customer marketing metrics

Fieldguide provides an AI-powered Advisory Services platform tailored for audit and advisory firms, streamlining engagement lifecycles for various frameworks such as SOC 2, PCI, HITRUST, and ISO. Leveraging Artificial Intelligence and Cloud technologies, the platform digitizes the end-to-end workflow, ensuring visibility, consistency, and control across all client engagements.

Company Stage

Series B

Total Funding

$50.2M

Headquarters

San Francisco, California

Founded

2020

Growth & Insights
Headcount

6 month growth

35%

1 year growth

61%

2 year growth

181%
INACTIVE