Full-Time

Senior Integrated Marketing Manager

Posted on 12/21/2024

Semgrep

Semgrep

51-200 employees

Vulnerability detection tool for software development

Enterprise Software
Cybersecurity

Compensation Overview

$150k - $165kAnnually

+ Equity + Benefits

Senior

San Francisco, CA, USA

Hybrid role requires 2-3 days per week in-office at our San Francisco location.

Category
General Marketing
Growth & Marketing
Required Skills
Hubspot
Salesforce
Data Analysis
Google Analytics

You match the following Semgrep's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 6+ years of experience in integrated marketing, demand generation or related roles, with a focus on campaign GTM strategy
  • Experience working with SaaS, B2B tech, or high-growth environments
  • Strong understanding of closed-loop marketing processes from ideation to analysis
  • Experience with funnel metrics and levers to move the needle on generating qualified leads and accelerating opportunity and pipeline velocity
  • Excellent project management and organizational skills, with experience managing complex, multi-stakeholder initiatives
  • Proficiency in marketing automation, CRM, and analytics tools (e.g., HubSpot, Marketo, Salesforce, Google Analytics)
  • Analytical mindset with a passion for leveraging data to inform decisions and optimize campaigns
  • Exceptional communication skills and are able to distill complex ideas into actionable plans
  • Thrive in a fast-paced, high-growth environment
Responsibilities
  • Own the go-to-market (GTM) strategy for campaigns, connecting business goals to actionable plans
  • Develop integrated marketing strategies that drive measurable outcomes and span operational, executional, and analytical processes
  • Collaborate with marketing, sales, and product stakeholders to define objectives, identify target audiences, and allocate resources effectively
  • Lead cross-functional teams to align on campaign priorities, timelines, and deliverables
  • Guide campaign strategy from concept to execution, ensuring consistency, quality, and collaboration across marketing operations, content, field, digital, and partner marketing
  • Collaborate with product marketing, product, and sales teams to ensure campaign messaging is consistent, goal-oriented, and aligned with target markets, personas, and use cases that reflect company priorities
  • Translate strategic plans into data-driven campaigns with clear KPIs and outcomes
  • Oversee the full campaign lifecycle, including concept development, resource allocation, project management, piloting, and scaling
  • Continuously refine campaigns using real-time insights and analytics to enhance effectiveness
  • Drive post-campaign evaluations to assess success, identify learnings, and optimize future efforts
  • Establish dashboards and reporting frameworks to share performance metrics and ROI with key stakeholders
  • Implement continuous improvement processes to elevate campaign impact and efficiency
  • Build and manage scalable processes for campaign planning, resource allocation, and project management
  • Ensure marketing programs align with corporate priorities and integrate across teams and regions
  • Balance creativity with operational rigor, ensuring campaigns are both innovative and executable

Semgrep offers a tool that helps security engineers and developers identify and fix vulnerabilities in their code before deployment. It integrates into existing workflows, providing actionable insights while significantly reducing false positives in open-source vulnerabilities by up to 98% through reachability analysis. The tool is designed for speed, with average scan times of less than 5 minutes, allowing teams to quickly address issues. Semgrep aims to enhance the security of the software development life cycle, enabling faster and more reliable software delivery.

Company Stage

Series C

Total Funding

$90.5M

Headquarters

San Francisco, California

Founded

2017

Growth & Insights
Headcount

6 month growth

2%

1 year growth

0%

2 year growth

16%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for supply chain security tools boosts Semgrep's market potential.
  • Rise of DevSecOps practices aligns with Semgrep's focus on SDLC security integration.
  • Growing popularity of IaC tools presents expansion opportunities for Semgrep.

What critics are saying

  • Increased competition from Snyk and GitGuardian in the code analysis market.
  • Rapid evolution of programming languages may outpace Semgrep's tool updates.
  • Customer concerns about data privacy in cloud-based solutions could affect adoption.

What makes Semgrep unique

  • Semgrep reduces false positives in vulnerabilities by up to 98% with reachability analysis.
  • The tool integrates seamlessly into existing workflows and ticketing systems for developers.
  • Average scan time is under 5 minutes, enhancing productivity and efficiency.

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Benefits

Health Insurance

Paid Vacation

401(k) Retirement Plan

Professional Development Budget

Flexible Work Hours

Remote Work Options

INACTIVE