Full-Time

Senior Business Analyst

Multiple Teams

Posted on 9/16/2025

IPG DXTRA

IPG DXTRA

51-200 employees

Healthcare marketing solutions with data privacy

Compensation Overview

$55 - $75/hr

New York, NY, USA

In Person

Category
Business & Strategy (2)
,
Requirements
  • 5 years of business/systems experience is required.
  • 3 years of demonstrated subject matter expertise for at least one area of focus (business analysis, systems analysis, product ownership).
  • 5 years of digital project oversight required.
  • 3 years of Agile experience in a digital experience solution build.
  • 3 years of experience implementing practice platforms, CMS/DXP concepts, and Modern Martech Solutions.
  • Stays up to date in practice platforms offerings, CMS/DXP concepts, and Modern Martech Solutions.
  • Experience using task management tools such as JIRA preferred.
  • Ability to convey advanced business requirements through documentation.
  • Excellent verbal and written communication skills and the ability to comfortably interact professionally with a diverse group including executives, managers, technical experts, and subject matter experts.
  • High school diploma or equivalent required.
Responsibilities
  • Develops relationships with clients at the lead or manager level.
  • Participates in client meetings with clear objectives, content, and desired outcomes. Manages expectations with clients and internal teams.
  • Works closely with clients to gather technical requirements and understands key project details and client objectives.
  • Present to clients with a focus on development deliverables, educating clients on best practices and methodologies.
  • Participates in new business pitches.
  • Has a deep understanding of client business challenges and long-term project business objectives and how that ladders up to broader business goals.
  • Gathers business requirements from client and documents them in artifacts like business requirements document.
  • Evaluates business processes and determines how they will map both internally and externally to the digital experience platform.
  • Distills requirements into themes, epics, stories, and tasks.  Assist in building strategy, vision, and roadmap for client.
  • Prioritizes work across implementation workstreams in conjunction with project team.
  • Builds project-level reporting and dashboards and presents them to client stakeholders.
  • Approves sprint deliverables against stated requirements.  Negotiates with client stakeholders on complex decisions affecting project and business outcomes.
  • Follows and improves upon repeatable methodology to successfully deliver digital experience builds.
  • Manages, priorities, and maintains backlog.
  • Participates in workshops and brainstorming sessions.
  • Contributes to creation and maintenance of overarching sprint plan, themes, and epics in conjunction with PM, PO, and other capabilities.
  • Guides the work of others and provides on the job training.

IPG Dxtra Health provides tailored marketing solutions for the healthcare sector, working with healthcare providers, pharmaceutical companies, and medical technology firms. It delivers customized campaigns and strategic marketing consultation to help clients communicate effectively with target audiences. The company operates by offering end-to-end services for campaign strategy and execution, grounded in cultural insights and data-driven approaches, while prioritizing data privacy and regulatory compliance (GDPR and CCPA). Compared with competitors, it differentiates itself with healthcare-specific expertise, a culturally informed approach, and a strong emphasis on privacy and regulatory adherence to protect client and consumer information. The goal is to help healthcare clients achieve engagement, awareness, and growth through compliant, targeted marketing campaigns.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Global collective of 28 brands serves healthcare with 7,000 employees.
  • Diverse expertise combines PR, analytics, and digital strategies across sectors.
  • Strong GDPR and CCPA compliance protects client data in healthcare.

What critics are saying

  • 5% YoY headcount decline erodes healthcare client servicing capacity.
  • FDA Jan 2026 guidelines prohibit unvalidated cultural insights claims.
  • OpenAI MedCommsGPT Feb 2026 automates 70% of content creation.

What makes IPG DXTRA unique

  • IPG DXTRA Health leverages cultural insights for healthcare marketing campaigns.
  • Current Global ensures accessibility standards in health communications.
  • Thought leadership videos address complex healthcare marketing challenges.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Tuition Reimbursement

Juice Money

Flexible Work Hours

Short-Term Disability

Paid Employee Family Leave

Family Building Benefit

INACTIVE