Internship

Intern: Marketing Automation and Analytics

Confirmed live in the last 24 hours

EquipmentShare

EquipmentShare

1,001-5,000 employees

Construction equipment rental and sales services

Data & Analytics
Industrial & Manufacturing
Enterprise Software

Compensation Overview

$18Hourly

Columbia, MO, USA

Category
General Marketing
Growth & Marketing
Required Skills
Tableau
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Basic knowledge of automation tools and Artificial Intelligence Large Language Models.
  • Proficiency in Excel or Google Sheets for data analysis; familiarity with data visualization tools (e.g., Tableau, Google Data Studio) is a plus.
  • Strong analytical skills with the ability to interpret data, identify trends and make recommendations.
  • Basic understanding of workflow automation and marketing analytics.
  • Excellent communication skills and attention to detail, with the ability to present data clearly and concisely.
  • Ability to work independently and manage multiple projects in a fast-paced environment.
  • Currently pursuing or recently completed a degree in marketing, business, data science or a related field.
  • Prior experience with automation, analytics or data management is an advantage.
  • A portfolio of relevant coursework or project experience is a plus.
Responsibilities
  • Assist in the creation, testing and optimization of automated workflows to streamline marketing tasks and campaigns.
  • Collaborate with team members to identify repetitive tasks and develop automated solutions, enhancing productivity across the marketing team.
  • Monitor and report on key performance indicators (KPIs) for various campaigns, providing insights on trends and areas for improvement.
  • Maintain and update reporting dashboards, ensuring timely data for stakeholders.
  • Assist in data cleaning and preparation, ensuring accuracy for reporting and analysis.
  • Conduct research to recommend best practices for automation tools and analytics frameworks.

EquipmentShare provides construction solutions by renting and selling a variety of tools and machinery to the construction industry. Their services go beyond simple rentals, as they also offer the latest equipment and parts for those who prefer ownership. The company focuses on enhancing productivity in construction by integrating smart technology into their offerings. This technology helps streamline operations, manage personnel, improve safety, and reduce administrative tasks. Additionally, EquipmentShare uses data science to predict equipment breakdowns, send service alerts, and track machines with GPS, which helps minimize downtime and keep projects on schedule. Unlike many competitors, EquipmentShare combines equipment rental and sales with advanced technology services aimed at optimizing construction operations. Their goal is to improve efficiency and profitability for construction companies.

Company Stage

N/A

Total Funding

$772.4M

Headquarters

Columbia, Missouri

Founded

2014

Growth & Insights
Headcount

6 month growth

8%

1 year growth

30%

2 year growth

56%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $600 million senior secured second-lien notes offering and potential IPO indicate strong financial health and growth potential.
  • Expansion efforts, such as the new facility in Texas and the purchase of an industrial facility in North Carolina, demonstrate the company's aggressive growth strategy.
  • Recognition for veteran employment and the creation of over 150 new jobs in Missouri reflect a positive and inclusive workplace culture.

What critics are saying

  • The high interest rate of 8.625% on the recent $600 million notes could strain financial resources if not managed properly.
  • Rapid expansion and acquisitions may lead to operational challenges and integration issues.

What makes EquipmentShare unique

  • EquipmentShare integrates smart technology and data science into its equipment rental services, offering predictive maintenance and GPS tracking, which sets it apart from traditional rental companies.
  • The company's dual focus on both equipment rental and sales provides a comprehensive solution for construction companies, unlike competitors who may specialize in only one area.
  • EquipmentShare's commitment to veteran employment and recognition through awards like the Military Times Best for Vets and HIRE Vets Medallion highlights its strong company culture and social responsibility.

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