Full-Time

Senior Regional Marketing Manager

Posted on 5/1/2024

Snyk

Snyk

1,001-5,000 employees

Developer security platform, integrates with dev tools

AI & Machine Learning
Data & Analytics

Senior

London, UK

Required Skills
Sales
Lead Generation
Salesforce
Marketing
Looker
Requirements
  • 6+ years of experience in B2B regional marketing in Northern Europe.
  • Experience collaborating with channel and technology partners.
  • Fluency in English, both written and spoken
  • Proven ability to support and accelerate sales teams, driving towards revenue goals.
  • Strong analytical skills, with experience in data-driven decision-making and campaign analysis.
  • Proficiency in multitasking in a fast-paced environment, both autonomously and within a team.
  • Proficiency in marketing automation and CRM tools such as Salesforce, Looker, EventBrite, Marketo, Eloqua, etc.
  • Confidence in customer-facing communications.
  • Passion for experimentation and process optimization to enhance impact.
  • Hands-on approach, curiosity, and enthusiasm for exploring new domains and technologies.
  • Thrives in fast-paced and highly engaging work environments.
Responsibilities
  • Interacting with Sales: Serve as the primary liaison between marketing and sales teams, ensuring alignment on lead generation and pipeline development strategies.
  • Collaborating Across Departments: Engage closely with teams from various departments to coordinate and execute multidisciplinary marketing activities, fostering alignment and maximizing impact.
  • Partnering with Technology and Channel Partners: Forge strong partnerships with technology and channel partners to leverage resources and expertise in crafting effective marketing campaigns and initiatives.
  • Planning and Executing Diverse Campaigns: Develop strategic plans for virtual, hybrid, and live format campaigns, including Snyk-initiated and external vendor collaborations, channel and partner activities, third-party conferences, customer-specific programs, and account-based marketing efforts.
  • Webinar Management A-to-Z: Drive webinar initiatives from topic ideation to post-production activities, collaborating closely with content specialists.
  • Localisation & Regionalisation: Ensure campaign relevance by incorporating local stories, trends, and themes.
  • Planning, Budgeting, and Measuring ROI: Own campaign planning, budgeting, goal setting, and performance tracking to ensure alignment with lead and pipeline generation objectives.
  • Ideating: Contribute to the continuous improvement of our marketing efforts by generating and implementing innovative ideas.

Snyk is a developer security platform that seamlessly integrates with development tools, workflows, and automation pipelines to identify and address security vulnerabilities in code, dependencies, containers, and infrastructure as code. Powered by industry-leading security intelligence and DeepCode AI, Snyk provides developers with comprehensive vulnerability and business context to prioritize top risks.

Company Stage

Series G

Total Funding

$1.7B

Headquarters

Boston, Massachusetts

Founded

2015

Growth & Insights
Headcount

6 month growth

5%

1 year growth

2%

2 year growth

-14%