Job Description
Position Summary
The Sr. Associate, Programmatic owns strategic planning and campaign execution for assigned clients. the Sr. Associate will produce strategic insights for the campaigns in their portfolio and implement campaigns with the support of an Associate. The Sr. Associate serves as the primary contact for the client and internal media teams their supports for all items regarding programmatic media. The Sr. Associate trains junior team members on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communications and our collective agency POV.
While providing experience, the Sr. Associate builds relationships and establishes clear lines of communication with internal and external partners. The Sr. Associate will have a direct line of communication to senior members of the team which is designed to facilitate knowledge sharing in both directions.
The Sr. Associate must have a strong inner to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and desire to contribute to a unique team of industry specialists.
You will have prior online trafficking and campaign management experience,, and prior experience with bid management platforms. Collaboration across all agency teams (Business Intelligence, Search, Media Strategy, Ad Operations, and Creative) is required.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Qualifications
Key Responsibilities
· Communicate digital strategies and rational for tactical approaches for each campaign
· Lead the development of client decks and status documentation
· Work with media partners/ad tech firms (DSPs) to ensure accurate platform implementation.
· Monitor and report on campaign performance
·#LI-Hybrid