Digital Products Director

Director, Digital Products – After Sales & Enterprise Solutions

Come make the world and accelerate your success.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

The Job:  

We are seeking a strategic and customer-focused Director of Digital Products to lead the strategy, discovery, and delivery of digital products that transform the post-purchase customer experience. This leader will drive innovative solutions across after-sales services, mobile training, enterprise workflows, and connected product experiences, partnering closely with our Product Design, Engineering, AI, and Business teams to deliver exceptional customer value.

The Director will own product vision, roadmap, and execution while ensuring digital products solve real customer problems and deliver measurable business outcomes.

You’ll get to:  

• Define and execute the product strategy and roadmap for after-sales experiences, including, warranty, repair, service, customer support, and self-service.
• Lead the product strategy for mobile applications that deliver product education, training, safety awareness, certifications, and AI-powered guidance.
• Develop enterprise workflow solutions that connect customers, service centers, distributors, field teams, and internal business operations.
• Drive product discovery through customer research, business collaboration, analytics, and market insights to identify new opportunities.
• Partner with the Product Design team to translate customer needs into intuitive, user-centered digital experiences.
• Collaborate with Engineering to deliver scalable web, mobile, and connected applications using Agile product development practices.
• Prioritize product backlogs, define MVPs, and lead product execution from concept through launch and continuous improvement.
• Leverage customer feedback, analytics, and AI capabilities to optimize product adoption, engagement, and business performance.
• Establish product governance, KPIs, and success metrics to ensure alignment with strategic business objectives.
• Lead and mentor Product Managers while fostering a culture of innovation, accountability, and customer-centric decision making.

The Person:  

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have: 

• 10+ years of experience in Digital Product Management, Product Strategy, or Digital Transformation.
• Proven success leading customer-facing web, mobile, SaaS, or connected digital products.
• Experience delivering products in one or more of the following areas:
  • After-sales services
  • Mobile applications
  • Enterprise workflows
  • Customer self-service
  • Field service
  • Digital learning and training
• Strong expertise in product discovery, roadmap planning, Agile methodologies, and data-driven decision making.
• Experience partnering closely with Product Design, Engineering, AI, and business stakeholders to deliver exceptional digital experiences.
• Excellent leadership, communication, and stakeholder management skills.

Success Looks Like

• Increased customer engagement and post-purchase satisfaction
• Higher adoption of mobile applications and digital services
• Faster delivery of customer value through agile product teams
• Streamlined enterprise workflows across customers, partners, and service organizations
• Digital products that strengthen long-term customer relationships and drive measurable business impact

The Details:

You’ll receive a competitive salary and a great benefits plan, including:

• Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
• Discounts on Stanley Black & Decker tools and other partner programs.

And More:

We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:

• Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

• Learn: Have access to a wealth of learning resources, including our digital learning portal.
• Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
• Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

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We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company. 

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, retirement benefits, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

EEO Statement:
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or at [email protected].  Due to volume, we cannot respond to unrelated inquiries about the status of a completed application or resetting an account password.

Know Your Rights: Workplace discrimination is illegal (eeoc.gov)