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Product Marketing Manager
Credit Products
Confirmed live in the last 24 hours
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Science
Management
Marketing
Research
Sales
Requirements
  • 3+ years working in a marketing capacity. Preference for experience designing go-to-market strategies for product launches
  • Comfort in a face-paced, startup environment
  • Previous background in B2B marketing
Responsibilities
  • Have a deep empathy for our customers' pain points and needs through qualitative and quantitative research, and develop solutions to meet those needs. Ensure that the voice of the customer is always represented in every customer product and marketing experience
  • Work with product managers, engineers, creative, data scientists, marketing analysts, and other team leads to identify impactful product opportunities and prioritize efforts
  • Execute go-to-market strategies - including targeting, segmentation, product positioning, value propositions, essential messaging, marketing channels, and budgets - across the customer journey to convert, grow, and retain our customers
  • Oversee the metrics. Work with our Data Science team to report out on goals, measure performance, and identify optimization opportunities
  • Work with our designers and copywriters to develop compelling, and creative marketing collateral across channels
  • Partner with Sales, Account Management, and Customer Success to create a holistic approach to sales training and enablement, onboarding, and ongoing customer engagement
  • Support cross-functional marketing team projects
Square

1,001-5,000 employees

Digital payment processor
Company mission
Square's mission is to ensure that all businesses are able to participate and thrive in the economy. The company is building infrastrucutre for online payments.