Full-Time

Sales Engagement Representative

Hybrid

Updated on 12/20/2024

Liquibase

Liquibase

51-200 employees

Automates database CI/CD and schema changes

Data & Analytics
Enterprise Software

Entry, Junior

Austin, TX, USA

This role requires a hybrid approach to the Austin-based office.

Category
Inside Sales
Sales & Account Management
Required Skills
Hubspot
Requirements
  • Strong verbal and written communication for interacting with potential customers across various platforms.
  • Ability to understand the needs and pain points of prospects and tailor communication accordingly.
  • Knowledge of CRM software (e.g., HubSpot), email automation, and sales engagement platforms (e.g., LinkedIn, Orum, 6sense).
  • Ability to help prospects understand how the company's products or services can address their challenges.
  • Persistence in follow-ups and cold outreach, dealing with rejections and overcoming objections.
  • Located in Austin, TX.
Responsibilities
  • Engage with prospective customers through outbound activities such as cold calling, emailing, and social media outreach.
  • Customize outreach to reflect what we know about the customer to improve engagement.
  • Partner with the Account Executives to create strategies to engage prospects on their Target Account list.
  • Leverage tools like CRM systems, sales engagement platforms, and LinkedIn to identify and connect with potential leads.
  • Assess and qualify leads based on predefined criteria, such as budget, needs, and decision-making authority.
  • Determine whether a lead is ready for a more in-depth conversation or if they require further nurturing.
  • Use a variety of communication channels (email, phone, social media, chat) to reach prospects and maintain ongoing interactions.
  • Build relationships with prospects by understanding their pain points and providing helpful, relevant information.
  • Maintain regular contact with leads, offering them content, insights, and answers to their questions as they progress through the sales funnel.
  • Nurture long-term relationships with leads that may not be ready to buy immediately but could be future opportunities.
  • Once leads are qualified and ready, pass them on to account executives or sales managers for further engagement and closing.
  • Ensure a smooth transition by providing all necessary information and context about the prospect's needs and interactions so far.
  • Manage activities within CRM systems and other engagement platforms to track lead progress and engagement history.
  • Leverage sales automation tools to send follow-up emails, track engagement metrics, and streamline communication.
  • Analyze engagement data, such as email open rates, response times, and conversation metrics, to continuously refine outreach strategies.
  • Report key metrics such as lead conversion rates, engagement levels, and pipeline contribution.
  • Work closely with marketing teams to align messaging and optimize the quality of inbound leads.
  • Provide feedback on which outreach strategies, messaging, or content resonate most with prospects to improve future campaigns.

Liquibase provides tools for automating database schema changes, which is essential for continuous integration and continuous delivery (CI/CD) in software development. Their products allow developers to implement changes to databases quickly and reliably, which helps speed up the overall application development process. Liquibase offers a range of products, including open-source solutions for individual developers and more advanced options for large enterprises that require compliance features. The company differentiates itself from competitors by offering various tiers of service, such as Liquibase Pro, Liquibase Business, and Liquibase Enterprise, catering to different needs and levels of support. The goal of Liquibase is to enhance development workflows, foster collaboration among teams, and ensure compliance, ultimately driving innovation in database management.

Company Stage

Series C

Total Funding

$26.3M

Headquarters

Austin, Texas

Founded

2012

Growth & Insights
Headcount

6 month growth

10%

1 year growth

15%

2 year growth

27%
Simplify Jobs

Simplify's Take

What believers are saying

  • Rising DBaaS adoption boosts demand for Liquibase's automated deployment tools.
  • Multi-cloud strategies align with Liquibase's capabilities, increasing its market relevance.
  • Emphasis on data privacy drives adoption of Liquibase's auditable database change features.

What critics are saying

  • Competition from companies like Datical may impact Liquibase's market share.
  • In-house database CI/CD solutions could reduce demand for Liquibase's tools.
  • Technological advancements may require costly updates to Liquibase's offerings.

What makes Liquibase unique

  • Liquibase automates database deployment, reducing risk and downtime in application development.
  • The platform supports multi-cloud strategies, enhancing its appeal to diverse enterprises.
  • Liquibase offers tiered products, catering to both individual developers and large enterprise teams.

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