What You’ll Do

• Develop global marketing plans for the greatest business and brand impact, in accordance with consumer understanding, seasonality, maximized organic media, community engagement, and brand health metrics.
• Collaborate across functions and markets, to develop highly effective, creatively excellent social media marketing campaigns.
• Execute campaign buys and optimizations across multiple platforms, including Facebook/Instagram, TikTok, Snap, YouTube, etc.
• Partner closely with the internal creative team and external partners to foster a collaboration that delivers high-quality, impactful creative work
• Manage analytics and reporting for social media marketing activities, working closely with internal marketing, FP&A, and marketing analytic teams.
• Manage and track social media marketing budgets and ensure effective budget use, meeting or exceeding efficiency targets.
• Work with finance and operations on budget forecasting and actualizing; ensuring timely SOWs and contracts with partners at all times; provide regular activity updates and reconciliations

What You Know

• 10+ years of relevant work experience at a start-up, agency, or client-side social media marketing org, with a preference in the consumer internet space of travel, design, technology, or lifestyle.
• Significant experience working closely with product, creative, growth marketing, and data analytics functions.
• Deep experience delivering social media marketing campaigns supported by brand, comms, media, and data strategy.
• A passion for creative excellence and craft in storytelling through social media.
• Appetite for a fast-paced, collaborative environment and desire to constantly reassess and make the work better.
• Excellent written and oral communication, a keen visual sense, attention to detail, and the ability to simplify are key.

Education

• Bachelor’s Degree

Compensation Band

• $65-70 per hour