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Senior Brand Insights Researcher
Posted on 10/11/2022
INACTIVE
Locations
Remote • United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Branding/Brand Strategy
Data Analysis
Marketing
Market Research
R
Communications
Mergers & Acquisitions (M&A)
Requirements
  • 8+years of brand / consumer insights or market research experience within an agency, consultancy, or industry (in-house) role
  • Hands-on experience independently designing and running quantitative research from beginning to end, including questionnaire creation, survey programming, sampling, weighting, data analysis (data cleaning, weighting, etc.), analysis and reporting
  • Experience with data analysis software such as SPSS or R, and survey programming tools such as Qualtrics
  • Record of proactively applying your research skills to influence business and brand strategy
  • Comfortable doing scrappy, tactical research and longer-term strategic research
  • Strong work ethic, excellent organization and communication skills for technical and non-technical audiences
  • Love and care for your craft
Responsibilities
  • Plan and lead brand and audience research projects end-to-end, including strategic, foundational, iterative, and evaluative research to achieve our brand and marketing objectives
  • Design, execute, and analyze surveys to derive insights from brand tracking, shoppers journey/trackers, repositioning, campaign evaluation, etc
  • Integrate alternate data sources (primary and secondary research, campaign analytics, attribution metrics, etc.) to inform and support research insights
  • Translate insights into recommendations that drive brand sentiment, communications, marketing strategy, user acquisition, retention, and engagement
  • Develop cohesive measurement strategies and methodologies to drive product and business decision-making
  • Clearly communicate your rich research insights and recommendations in compelling and creative ways
  • Proactively shape brand research prioritization and implementation through collaboration with cross-functional partners across Marketing and Product, as well as our Research team
Desired Qualifications
  • Agency or vendor-side experience
  • Bachelors Degree in Marketing, Advertising, Communications, Psychology, Behavioral Economics, Anthropology, Sociology, or similar
  • Passion for working and learning in a fast-growing company
Robinhood

1,001-5,000 employees

Zero commission stock & crypto trading
Company Overview
Robinhood’s mission is to democratize finance for all. The company believes that everyone should have access to the financial markets, and Robinhood was built to make investing friendly, approachable, and understandable for newcomers and experts alike.
Benefits
  • Well-being - Premium medical, dental, and vision insurance
  • Family & home life - Parental leave, personal prosperity benefits
  • Comfort & care - Flexible work from home / office balance, health & wellness stipend
  • Office life - Catered meals and fully stocked kitchen, commuter benefits
  • Growth - Education and training, community events, career mentorships
Company Core Values
  • Safety First - Robinhood is a safety-first company
  • Participation is Power - At Robinhood, the rich don’t get a better deal
  • Radical Customer Focus - We exist to make our customers happy
  • First-Principles Thinking - We make bold bets and challenge the status quo