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Content and Digital Asset Manager
Posted on 1/10/2023
Remote • United States
Experience Level
Desired Skills
  • Bachelor's Degree or Master's Degree (preferred) in Library & Information Science, Computer Science, or related field
  • Experience in setting up and maintaining enterprise-scale asset management systems, ideally for a content-driven tech product
  • Familiarity with the field of well-being, coaching, mental health, and/or positive psychology
  • Expertise with various CMS, DAMs, and database to manage assets and associated workflows
  • Highly organized and detail oriented - especially as it pertains to data entry and content creation
  • In-depth knowledge of media usage rights issues and accessibility guidelines (WCAG)
  • Superior Excel or Google Sheet skills
  • Strong project management skills and are able to think through short and long term strategy as it relates to operational efficiency and end user experience
  • Comfort with ambiguity, change, and shifting priorities
  • Strong analytical and quantitative skills
  • Excellent writing skills; able to produce clear, engaging, concise, and error-free text
  • Content experience design is a huge plus!
  • Asset Digitization and Management: Coordinate the accession, ingest, migration, and tagging of all BetterUp owned or licensed digital assets (text, images, and videos) into the digital repository using standard and custom schema. This includes designing and implementing workflows across our different content management systems
  • Content Curation: Work in collaboration with subject matter experts to curate syndicated content
  • Style Guide: Create, maintain, and evangelize media & content style guides (including accessibility and usage rights clearance) across the organization
  • Accessibility: Produce and test materials to ensure that they meet accessibility guidelines (WCAG) and advise other teams on implementing accessible design from project inception to delivery
  • Usage rights clearance. Ensure that all assets follow copyright guidelines or licensing agreements
  • Taxonomy: Defining and implementing new taxonomies and metadata relates to personalization, localization, technical and creative attributes for all text, video, artwork and digital assets
  • Quality assurance: Triage, track, and resolve content errors, media technical issues, and maintenance needs. Support copy editing on a need-by-need basis
  • Database management: Manage large-scale, disparate databases of creative assets that include audio-visual, static image, and textual assets via metadata
Desired Qualifications
  • Proficiency in SQL, HTML, CSS. if you are also proficient in other programming languages

501-1,000 employees

Business growth coaching platform
Company Overview
BetterUp's mission is to help people everywhere live their lives with greater clarity, purpose, and passion. The BetterUp experience brings together world-class coaching, AI technology, and behavioral science experts to deliver change at scale — improving individual resilience, adaptability, and effectiveness.
  • Medical, dental, & vision benefits
  • Flexible Time Off
  • Paid parental leave
  • Unlimited coaching
  • Wellness programs
  • Education & learning stipend
  • Volunteer days
Company Core Values
  • Do less, deliver more
  • Extreme ownership
  • Work to learn
  • Bias toward action