VP – Business Development

RAPP is looking for a VP, Business Development to join our award-winning Business Development team.

WHO WE ARE:

We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

HOW WE DO IT:

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.

Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

YOUR ROLE:

The VP, Business Development, is responsible for building inter- and intra-agency relationships, consultant relationships, optimizing the processes that drive growth, and managing the end-to-end new business process for inbound opportunities. While new business is everyone’s business, you’ll focus your strategic thinking, interpersonal skills, organizational prowess, and stellar communication abilities to help us identify and convert new opportunities.

You will effectively influence people and resources across our network to successfully respond to incoming opportunities and proactively go after new ones. In this role, you must be a composer, orchestrator, influencer, and driver. And you must be able to manage career growth and development of 1-2 direct reports as assigned.

YOUR RESPONSIBILITIES:

RFI, RFP AND PITCHES (50%)

• Devise pitch strategy and provides strategic guidance to pitch team throughout process.
• Able to fluently represent RAPP’s offering and how it can be tailored to specific client needs.
• Contributes to strategic content development for RFPs and development of pitch stories with the pitch lead.
• Leads content sourcing and quality control across all aspects of capabilities, credentials, and pitch-related material.
• Runs all stages of RFP completion and pitch presentation development and readiness.
• Defines, socializes, and adheres to pitch RACIs which may or may not include being the single point of contact with pitch source (consultant, sourcing, procurement, inter-Omnicom contact).
• Drives the process for end-to-end completion of RFIs, partnering with office-specific leadership teams and network contacts as needed.
• Adheres to established pitch activation process including pitch alerts, Teams and file structure and storage, pitch briefs and backgrounders.

OPERATIONS (20%)

• Creates and implements internal process working in partnership with RAPP discipline leadership, ensuring the new business process is executed in synchronicity with broader agency processes.
• Facilitates pitch retrospectives to collect and document learnings and provides recommendations for future optimizations or best practices.
• Manages ongoing pipeline report and associated internal reporting needs, driving accountability with key stakeholders.
• Maintains pitch library including all related pitch materials and files.
• Manages library of case studies and relevant content, including file storage and organization.
• Leverages Omni AI, and other AI tools, to modernize the way we work across new business (e.g., RFI generator) to drive greater level of efficiencies and effectiveness.

IN-MARKET NETWORKING AND BUSINESS DEVELOPMENT (20%)

• Build and maintain productive relationships across our NA and global network, OPMG & OMC peers, industry peers and search consultants.
• Proactively participate in building agency brand perception and positive reputation.
• Serve as first line of contact for prospective clients.
• Help in the creation of specific prospecting strategies and may directly manage pursuits.
• Support the development and evolution of proactive and reactive sales materials.

NEW BUSINESS PLAN DEVELOPMENT (10%)

• Partners with the Growth and Reputation team to develop annual growth plan, aligned to RAPP NA annual business & financial plan.
• Integrates with other regions (e.g., RAPP UK) to have a consistent global approach, and with the Reputation team’s plan and strategies.
• Ensures all new business activity is aligned to the annual plan execution and recalibrated throughout the year as necessary based on financial goals for RAPP NA.
• Strategically reviews the plan each quarter and give recommendations for (re)focus.

SKILLS AND EXPERIENCE:

• Bachelor’s degree in marketing, business, or a related field preferred
• 10+ years of advertising or marketing with CRM, business development, and holding company experience with passion for precision marketing
• Key account (Fortune 500) experience in winning, onboarding, managing business
• Extensive knowledge and experience in consultative and service-based selling
• Proven success with seven figure sales transactions and multi-month sales cycles
• Proven track record of strategic leadership and partnership
• Excellent interpersonal skills including the ability to develop trusted and influential relationships at all levels
• Excellent communication skills including clear, thoughtful, and influential verbal and written communications
• Highly collaborative
• Brings curiosity to every new business opportunity
• Recognizes and respects different perspectives and experiences and values what each brings to the organization and the new business process
• Contributes to a work culture where differences are valued and supported
• Is sensitive to cultural norms, expectations, and ways of communicating
• Next-level attention to detail with proven ability to flawlessly execute and deliver uncompromising quality of output that aligns to brand standards
• Has managed direct reports with proven ability to mentor and grow talent, as well as effectively delegate
• Ability to work across US time zones to support opportunities across North America
• Ability to travel up to 20% within North America to support teams locally during RFPs

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Our Hybrid Work Model:

RAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.

RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days and positive activism days, paid parental leave and disability benefits. For more information regarding Omnicom benefits, please visit www.omnicombenefits.com. A reasonable estimate of the salary for this role, at the time of posting, is $175,000 - $210,000. This range is specific to NYC and multiple factors are considered in making compensation decisions including, but not limited to: skill set, experience and training, certifications; etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply.

“As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.”

NOTE:  This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.