Full-Time

Practice Growth Director

Posted on 12/7/2025

Thrivent

Thrivent

5,001-10,000 employees

Financial services for individuals and communities

Compensation Overview

$76.1k - $103k/yr

Minneapolis, MN, USA

Remote

Category
Business & Strategy (2)
,
Required Skills
Sales
Requirements
  • Minimum five years coaching financial advisors.
Responsibilities
  • Drive growth in ANBP, acquiring new clients, and achieving investment revenue targets (RFOB), with full accountability for meeting these performance metrics.
  • Enhance the growth and productivity of experienced financial advisors by supporting their practices and succession planning.
  • Focus on expanding target practices through the identification of specialized roles, robust annual business planning, and assistance with complex revenue-sharing agreements.
  • Demonstrate a strong commitment to and deep understanding of the organization’s purpose-based advice strategy and solutions.
  • Ensure consistent delivery of a high-quality advice experience and implement both protection and investment product solutions.
  • Proactively support experienced advisors with business plans and goals through efficient communication.
  • Coach them and provide necessary tools to ensure their success.
  • Develop and implement strategies to enhance practice productivity, including book management, client service models, and staffing.
  • Coach and promote collaboration among advisors of varying tenures and productivity levels through peer-to-peer forums, one-on-one coaching, and regional meetings.
  • Support group capacity growth by retaining experienced advisors and enhancing practices through effective teaming and advice capacity additions.
  • Build strong advisor relationships to generate warm referrals for local groups and teams.
  • Develop collaborative relationships with the National Practice Group, Advisor Growth, Advice, Wholesaling teams, and regional leaders, focusing on strategic alignment and addressing local advisor needs.
  • Coach veteran practices and cultivate a positive and productive veteran advisor culture resulting in increased productivity, sales, revenue, new clients, practice leverage, and building team structures.
  • Coach and support advisors on exploring and executing team models in partnership with the Succession, Teaming, and Joint Field Work teams.
  • Enhance the professionalism of experienced advisor practices and ensure an exceptional client experience using the purpose-based advice framework.
  • Foster cooperation between experienced and new advisors through joint field work and book management.
  • Recognize and celebrate collaborative contributions and achievements.
  • Assist in identifying the need to add to teams, sourcing candidates, and conducting interviews for target practices.
  • Develop and implement advisor and team segmentation strategies, including facilitating study groups, helping advisors present ideas to peers, and building a positive culture with advisors and field leaders.
Desired Qualifications
  • Four-year college degree strongly preferred.
  • Familiarity with more advanced practice management topics: revenue sharing teams, legal entity team structures, advanced staff roles is strongly preferred.
  • Professional designation or history of significant progress toward achievement preferred.

Thrivent combines financial advice, insurance, investments and banking with generosity programs to help individuals and communities thrive. It treats money as a tool rather than a goal, guiding over 2 million clients to plan and protect their finances while also supporting charitable giving. The company’s model centers on helping people build financial futures and live more generous lives through a broad suite of financial services and community-focused initiatives. Differentiators include its emphasis on generosity and community impact, long-standing 100-year legacy, and integrated approach across planning, protection, growth and philanthropy. The goal is to empower people to manage their finances responsibly and contribute to the well-being of their communities.

Company Size

5,001-10,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Minneapolis, Minnesota

Founded

1902

Simplify Jobs

Simplify's Take

What believers are saying

  • Hiring 600 advisors in 2026 counters 100,000 US advisor retirements.
  • AI tools augment advisors, enabling focus on high-value client interactions.
  • Strong AA+ ratings from A.M. Best and Fitch affirm financial stability.

What critics are saying

  • Northwestern Mutual poaches Virtual Advice Team talent within 6-12 months.
  • SEC fines Thrivent $50M+ for fiduciary breaches in 12-18 months.
  • Lutheran membership shrinks 60-80% in 24-36 months, eroding loyalty.

What makes Thrivent unique

  • Fraternal benefit society structure enables community-focused insurance via local chapters.
  • Member-owned model supports unique generosity programs for 2.4 million clients.
  • Thrivent Advisor Network empowers independent advisors with specialized tools.

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Benefits

Health Insurance

Paid Sick Leave

Paid Holidays

Relocation Assistance

Company News

Fortune
Mar 13th, 2026
Thrivent plans to hire 600 financial advisors in 2026, bucking AI layoff trend

Thrivent, a Minneapolis-based financial services company ranked 388 on the Fortune 500, plans to hire 600 financial advisors in 2026, matching its 2025 target. The initiative addresses a looming talent shortage as over 100,000 US financial advisors are expected to retire within the next decade. The company recruits through its traditional field network and a Virtual Advice Team, where advisors serve clients remotely. Participants typically spend 12 to 24 months in training before joining established teams or launching their own practices. The programme attracts early-career professionals and second-career candidates from fields like teaching and business. Thrivent, which manages $212 billion in assets and serves 2.4 million clients, is using AI to support rather than replace advisors, focusing on tools that enable high-value client work.

INACTIVE