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Full-Time

Consumer Go-To-Market

GTM

Confirmed live in the last 24 hours

Aven

Aven

51-200 employees

Tech startup focusing on web security solutions

Enterprise Software
Cybersecurity

Senior, Expert

San Francisco, CA, USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Lead Generation
Marketing
Data Analysis
Requirements
  • Bachelor's Degree: Computer Science, Symbolic Systems, Mathematics, Computer/Electrical Engineering, or similar
  • Experience in gaming, finance, e-commerce, or politics is a major plus
  • A track record developing go to market strategies via paid ads (Web, Video, SEM, Affiliate, Referrals and growing social accounts: TikTok, Instagram, FB, etc)
  • Demonstrated organizational and project management skills with the ability to handle pressure and a high volume of tasks in a result-oriented environment
  • A unique balance of analytical skills and creativity and comfort with interpreting data, deriving actionable insights and using those insights to inform strategic direction
  • Experience with startups is a plus
Responsibilities
  • Deeply involved in defining and launching new products and features to maximize growth
  • Decide on Go To Market plan for new products and execute across channels
  • Manage $10 million/yr marketing spend, including planning, forecasting, and return-on-investment assessments and reporting. Scale marketing spend to $100 million per year
  • Scale and optimize our SEM and affiliate-marketing strategies to drive increased cardholder growth
  • Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand-building activities, mid-term lead generation, and nurturing, as well as quick wins to achieve targets
  • Use data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
  • Ensuring consistent messaging that is aligned with the brand, write creative briefs for the team to execute on
  • Building win-win relationships with new and existing partners

Aven operates in the tech industry, likely providing web-based solutions or services. The company's website requires JavaScript to function, indicating a focus on modern web technologies. Aven utilizes Cloudflare's challenge-platform, which enhances website security and protects against malicious traffic, suggesting that the company prioritizes the security of its platform and the protection of user data. While specific details about Aven's clients, revenue generation, and market are not available, it can be inferred that Aven aims to deliver secure online solutions, potentially targeting businesses or individuals seeking reliable web services.

Company Stage

Series B

Total Funding

$51.7M

Headquarters

San Francisco, California

Founded

2019

Growth & Insights
Headcount

6 month growth

1%

1 year growth

18%

2 year growth

113%
Simplify Jobs

Simplify's Take

What believers are saying

  • Achieving unicorn status with a $142 million Series D investment indicates strong market confidence and growth potential.
  • The Aven Home Card has already issued over $1.5 billion in credit lines, demonstrating significant consumer demand and market traction.
  • Aven's innovative approach has saved customers over $100 million in interest payments, highlighting its value proposition.

What critics are saying

  • The recent data breach and subsequent class action lawsuit could damage Aven's reputation and customer trust.
  • Operating in the highly competitive fintech sector, Aven faces significant pressure to continuously innovate and differentiate itself.

What makes Aven unique

  • Aven offers the world's first home equity-backed credit card, a unique product in the consumer credit market.
  • The company is founded by former executives from Facebook and Square, bringing significant tech industry expertise to its operations.
  • Aven's strong emphasis on security, as evidenced by its use of Cloudflare's challenge-platform, sets it apart in the fintech space.

Benefits

Company equity

Remote friendly

Medical, vision, & dental insurance

PTO

Parental leave

Aven Card