Full-Time

Marketing Associate

Confirmed live in the last 24 hours

CAIS

CAIS

501-1,000 employees

Platform for accessing alternative investments

Fintech
Financial Services

Compensation Overview

$80k - $110kAnnually

+ Bonus

Mid, Senior

New York, NY, USA

The job offers a hybrid in-office model.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Market Research
Communications
Marketing

You match the following CAIS's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor’s degree required, preferably in Marketing, Communications, Business Administration, or a relevant field
  • 3+ years of product marketing or segment marketing preferred
  • Excellent verbal and written communications skills are essential with familiarity with the financial services industry, and a willingness to gain a clear understanding of industry terms and prevailing trends as well as the operations business
  • Knowledge and experience marketing alternative investments and knowledge of alternative asset classes and the alternative investment ecosystem, including pre-trade, trade and post-trade
  • Understanding of independent wealth management space preferred
  • Understanding of digital marketing concepts, best practices, and content standards
  • Experience coordinating multiple competing priorities in a fast-paced environment with cross-functional teams.
Responsibilities
  • Develop and implement tailored product marketing strategies to support the launch and positioning of alternative investment solutions.
  • Conduct market research and competitive analysis to refine messaging and improve advisor engagement.
  • Maintain and update marketing strategy documents to ensure alignment with evolving business objectives.
  • Create and manage marketing collateral, including fund-related announcements, campaign materials, and educational content for advisors.
  • Support the development of webinar and video scripts, ensuring messaging aligns with CAIS’ brand and industry trends.
  • Collaborate with internal teams to execute digital marketing campaigns, leveraging email, social media, and other distribution channels.
  • Partner closely with Distribution, Investments, and Legal & Compliance teams to ensure marketing initiatives align with product and regulatory strategy and requirements.
  • Work collaboratively with internal stakeholders to streamline content development, approvals, and distribution.
  • Build and maintain strong relationships with third-party asset managers to facilitate marketing collaboration.
  • Serve as a liaison between marketing and key internal departments to ensure consistent messaging and alignment across initiatives.
Desired Qualifications
  • Understanding of independent wealth management space preferred

CAIS provides a platform that simplifies access to alternative investments for financial advisors and wealth managers. This platform allows users to invest in asset classes such as private equity, hedge funds, real estate, and distressed debt, which are not typically included in traditional investment categories like stocks and bonds. CAIS's platform features a variety of investment options and a streamlined process for subscribing and reporting. Additionally, it includes CAIS IQ, an educational tool that helps advisors understand the complexities of alternative investments. Unlike its competitors, CAIS emphasizes a thorough due diligence process to ensure that all funds on its platform meet high standards, which helps build trust with advisors and their clients. The goal of CAIS is to transform how independent wealth managers and financial advisors access and manage alternative investments, ultimately helping them diversify their clients' portfolios and improve investment outcomes.

Company Size

501-1,000

Company Stage

Late Stage VC

Total Funding

$384.2M

Headquarters

New York City, New York

Founded

2009

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Blackstone expands CAIS's offerings with top-tier investment strategies.
  • Integration with Orion broadens CAIS's reach to a wider advisor base.
  • Launch of Compass tool enhances advisors' asset allocation capabilities on the platform.

What critics are saying

  • Increased competition from fintech platforms may erode CAIS's market share.
  • Potential regulatory scrutiny could increase compliance costs for CAIS.
  • Economic downturns may reduce investor appetite for alternative investments, impacting revenue.

What makes CAIS unique

  • CAIS offers a comprehensive platform for alternative investments, streamlining advisor access.
  • The platform integrates due diligence by Mercer, ensuring high standards for investment options.
  • CAIS IQ provides personalized learning, enhancing advisors' understanding of complex investments.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Wellness Program

Paid Vacation

Parental Leave

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

-5%

1 year growth

-5%

2 year growth

-5%
Inland Investments
Dec 18th, 2024
Inland Investments Expands Advisor Access for Alternative Real Estate Investments with CAIS Platform

Oak Brook, IL - Inland Real Estate Investment Corporation ("Inland Investments" or the "Company") today announced a strategic relationship with CAIS, the leading alternative investment platform for independent financial advisors with end-to-end technology solutions across the pre-trade, trade, and post-trade.

Fintech Futures
Oct 15th, 2024
CAIS To Launch Customizable Model Portfolios, Multi-Manager Registered Solutions, and Portfolio Construction Tools for Advisors

Additionally, CAIS will launch Compass, a portfolio construction tool that allows advisors to create and analyze asset allocations with alternative investments-all integrated within the CAIS platform.

CityBiz
Sep 5th, 2024
CAIS Appoints Kan Kotecha as Chief Technology Officer

CAIS appoints Kan Kotecha as Chief Technology Officer.

Business Wire
May 9th, 2024
Cais Expands Marketplace Offerings With Blackstone’S Alternative Investment Strategies

NEW YORK--(BUSINESS WIRE)--CAIS, the leading alternative investment platform for independent financial advisors, today announced that Blackstone, the world's largest alternative asset manager with over $1 trillion in assets under management, has expanded CAIS Marketplace offerings with Blackstone’s alternative investment strategies. “We are committed to providing independent advisors with access to the leading alternative investment strategies from the top alternative asset managers in the industry,” said Matt Brown, Founder and CEO at CAIS. “As advisor demand for alternative investments accelerates, we are excited to welcome Blackstone, a firm that shares our vision in delivering quality education and strategies to financial advisors everywhere.”. Selected Blackstone strategies, which have undergone third-party due diligence by Mercer, will be made available to CAIS’ network of RIAs, independent broker dealers, and RIA aggregators that oversee more than $4T in assets. Blackstone, like all alternative asset managers on the platform, will benefit from a custom analytics dashboard designed to optimize their platform engagement, pipeline management, and sales efforts. Asset managers on the platform also receive access to an online education offering (CAIS IQ), digital marketing support, and integrations with leading custodians, reporting providers, and fund administrators

Elk Valley Times
Apr 23rd, 2024
CAPTRUST Selects CAIS to Centralize and Streamline All Alternative Investments

CAIS, the leading alternative investment platform for independent financial advisors, today announced it has been selected by CAPTRUST, one of the nation's largest independent financial advisory firms with more than $800 billion in client assets under advisement.