Director – Insights & Reporting
Posted on 9/11/2023
INACTIVE
Music corporation
Company Overview
Sony Music Entertainment seeks to empower future industry leaders through an immersive internship experience. Their paid internship program enables students to interface with industry experts and sharpen their professional toolkits in an environment that celebrates creativity, diversity, and experiential learning.
Company Stage
N/A
Total Funding
N/A
Founded
1929
Headquarters
New York, New York
Growth & Insights
Headcount
6 month growth
↑ 8%1 year growth
↑ 18%2 year growth
↓ -22%Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Analysis
Marketing
Communications
CategoriesNew
Social Media
Requirements
- You have 7+ years experience in consumer/marketing research, content/creative research, audience measurement, social media analytics, or related field
- You know how to tell a compelling story from data in a clear + concise manner - orally, in writing, and in presentations
- Expertise and comfort across various research and social analytics tools, such as Brandwatch, Qualtrics, Tubular, Canvs, Alteryx, Clear Decisions, Chartmetric, and more
- You have great organizational skills + are comfortable handling multiple projects simultaneously with efficiency & speed, working well under tight deadlines
- Possess a strong knowledge and passion for music is a must. Prior experience in music preferred
Responsibilities
- Serve as primary expert on all things consumer behavior, including emerging trends, as well as which types of 3rd party data sources will help Sony Music continue to succeed
- Respond to a large volume of music-related research requests across commercial partnerships, partner/business development, marketing, and other key label teams, leveraging full suite of analytical tools
- Generate and present actionable recommendations across commercial partnerships, marketing and other divisions, ensuring the voice of the consumer is always heard
- Manage vendor relationships + maintain the suite of 3rd party analytics tools used by the team, ensuring we continue to have access to best-of-class offerings. This includes maintaining the ongoing development of proprietary research tools
- Manage, mentor and develop the skills of the research team, consisting of a senior analyst + a few part-time analysts
- Support industry research needs on an ongoing basis, through collaborations with internal + external teams
Desired Qualifications
- You are an effective communicator, with excellent verbal + written communication skills. Prior experience presenting to senior executives is a plus