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Full-Time

Planning Manager

Media

Confirmed live in the last 24 hours

Publicis Groupe

Publicis Groupe

10,001+ employees

Consumer Software
Enterprise Software
Consulting

Senior

London, UK

Category
General Marketing
Growth & Marketing
Required Skills
Adobe Photoshop
Marketing
Data Analysis
Requirements
  • Be passionate about multi-media channel planning based on data-led insights and have experience as a Planning Manager in a previous role where you've created strategies and plans to meet client needs
  • Be an assured presenter, confident and collected. Excellent communication skills are critical
  • Be a confident multitasker, comfortable in fast paced environments
  • Take a detail oriented approach and take great pride in delivering outstanding work across every campaign
  • Have strong account management skills to ensure seamless delivery, build trust and develop an effective working relationship with Adobe and internal stakeholders
Responsibilities
  • Develop effective, efficient and exciting cross channel media strategies, rooted in unquestionable rationale, for some of Adobe’s key products such as Photoshop, Illustrator, Express and Acrobat
  • Manage campaigns from Brief to PCA, with the support of the Business Director and Planning Exec
  • Work collaboratively with the marketing team at Adobe to take them on a journey through plan creation, digital implementation and post campaign analysis
  • Forging strong working relationships with the digital activation team and media vendors alike
  • Ensuring accurate & timely campaign activation
  • Maintaining financial accuracy and tracking, with the support of a planning exec
  • Supporting the development of a planning executive
  • Contribute to test & learn programmes to improve Adobe’s media effectiveness in partnership with the Digital Strategy Director, EMEA Business Director and the Digital Activation Team
  • Ensure high quality data delivery for Adobe, together with the relevant digital specialists
  • Effectively analyse historical campaigns to integrate learnings into future campaigns, together with the analytics teams within Adobe.pub and Adobe
  • Move Adobe towards a “full-funnel” approach combing lower and upper funnel media to maximize efficiency and effectiveness
  • Manage and coach a planning executive
  • Always seek out new and improved planning approaches, partners, data sets, processes and ways of working to continuously improve the team

Company Stage

IPO

Total Funding

N/A

Headquarters

Paris, France

Founded

N/A

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-3%

2 year growth

-3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe's continuous expansion through strategic acquisitions offers employees opportunities to work on cutting-edge projects and technologies.
  • The company's global reach and diverse portfolio provide a dynamic and multicultural work environment, fostering professional growth and development.
  • The appointment of a new Global CMO to unify marketing and digital transformation efforts could lead to more cohesive and innovative strategies, benefiting employees and clients alike.

What critics are saying

  • The recent decline in European revenue highlights potential vulnerabilities in the advertising market, which could impact job security and growth opportunities.
  • Frequent acquisitions may lead to integration challenges, causing disruptions and inefficiencies within the company.

What makes Publicis Groupe unique

  • Publicis Groupe's aggressive acquisition strategy, including companies like Practia, Tquila ANZ, and Tremend, significantly enhances its digital transformation and AI capabilities, setting it apart from traditional advertising firms.
  • The integration of AI and digital business transformation through Publicis Sapient AI Labs and other acquisitions positions Publicis Groupe as a leader in innovative marketing solutions.
  • Publicis Groupe's focus on expanding its Salesforce capabilities and creating the world's largest affiliate performance marketing platform through acquisitions like VIVnetworks demonstrates its commitment to comprehensive, tech-driven marketing solutions.