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Full-Time

VP Sales & General Manager

Posted on 2/24/2023

Iterable

Iterable

501-1,000 employees

Customer engagement platform for personalized marketing

Data & Analytics
Consumer Software

Expert

Remote + 1 more

More locations: United Kingdom

Category
Administrative & Executive Assistance
Required Skills
Sales
Communications
Requirements
  • Bachelor's degree in a related field
  • 15+ years of demonstrated Sales leadership experience in driving a high performing sales team
  • Ability to travel across the EMEA territory (25%)
  • Authorized to work in the UK without sponsorship now and in the future
  • Strategic thinking and business acumen and able to drive P&L from both a micro and macro execution perspective
  • Experience scaling a business as Sales Leader and GM to +100 M revenue across several European Markets including experience in growing new markets and strong track record in building enterprise success
  • Experience in scaling, resourcing and leading internal teams in a matrix environment
  • Experience building a high growth, top-performing sales team serving enterprise customers in EMEA within the Big Data, Cloud, or SaaS Sales Industry
  • History of exceeding sales quota in similar high-growth Enterprise software companies
  • Understanding of value selling and structured methodologies
  • Knowledge of developing the partner ecosystem to help grow strategic enterprise territories
  • A passion for building and creating partnerships internally and externally to impact key organizational decisions
  • You live our core values: Trust, Balance, Growth Mindset and Humility
Responsibilities
  • Lead the development and execution of the strategic vision of EMEA (taking into account the customer, industry and market) through cross-functional OKRs and KPIs to align to company level strategic objectives balancing long term and short term growth
  • Lead our EMEA growth plans, build a predictable, high-growth business while ensuring forecast accuracy
  • Drive repeatable, predictable, and scalable EMEA sales processes to accelerate growth as part of the Global Iterable Sale org
  • Lead and coach a winning team of sales managers, enable best practices and growth and support EMEA cross functional teams in region
  • Drive effective teamwork, communication, collaboration and commitment across cross-functional teams through integrated planning including facilitating executive conversations regarding budget, resources, schedule and risk
  • Work cross-functionally to establish partnerships with stakeholders and leaders in EMEA to evangelize company goals in a matrix model
  • Be a key Executive persona for EMEA both internally and externally including prospects, customers and partners
  • Set the EMEA regional, EMEA sales strategy and vision to deliver profitable top-line growth and increased market share. Develop strategies to achieve business goals. This includes developing and executing strategy across multiple partnership types
  • Responsible for building connections with Iterable customers and partners to understand their requirements and create opportunities for their success
  • Build and consistently evolve the sales team to always meet the evolving requirements of our partners
  • Build sales and partner capacity plans that accommodate complex dynamics across the European landscape
  • Establish and execute regional forecasting rhythm driving predictable and consistent sales target achievement
  • Plans, monitors, and appraises team performance with quick pivots to corrections of error plans for areas of underperformance
  • Represents the EMEA business efforts, including sales updates, competitive trends, risks and opportunities in regular executive management meetings

Iterable is a customer engagement platform that helps businesses create personalized marketing strategies using real-time data. It allows companies to design unique content for each customer and orchestrates communications across multiple channels to enhance the impact of marketing efforts. Unlike its competitors, Iterable focuses on delivering thoughtful customer experiences and utilizes AI to improve the relevance of marketing messages. The goal of Iterable is to empower marketers to embrace personalized marketing and thrive in a challenging economic environment.

Company Stage

Series E

Total Funding

$342.2M

Headquarters

San Francisco, California

Founded

2013

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-2%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Joining the MACH Alliance and achieving MACH certification positions Iterable as a leader in open, best-of-breed technology ecosystems.
  • The introduction of generative AI-powered features like Journey Assist and Brand Affinity Reporting enhances marketers' ability to create impactful, personalized customer experiences.
  • Surpassing $200 million in annual recurring revenue and being named to Citizens JMP’s Hot 100 list reflect Iterable's strong financial health and growth potential.

What critics are saying

  • The competitive landscape in the digital marketing industry is intense, with numerous players offering similar AI-driven personalization features.
  • Dependence on continuous innovation and feature releases to maintain a competitive edge could strain resources and lead to potential burnout.

What makes Iterable unique

  • Iterable's MACH certification and alignment with MACH principles set it apart as a future-proof, best-of-breed technology provider in the customer engagement space.
  • The platform's AI-driven features, such as Journey Assist and Smart Ingest, offer advanced personalization and data management capabilities that are not commonly found in competing solutions.
  • Iterable's ability to orchestrate cross-channel communications in real-time maximizes impact and reduces noise, providing a seamless and adaptive customer experience.
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