Full-Time

Outbound Business Development Representative

Customer.io

Customer.io

501-1,000 employees

Marketing automation platform for personalized messaging

Compensation Overview

$65k/yr

+ OTE

Remote in USA

Remote

Remote role covering Americas region; occasional travel 1-2x per quarter.

Category
Sales & Account Management (1)
Required Skills
Lead Generation
Cold Calling
Social Media
HubSpot
Salesforce

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Requirements
  • Strong communication skills and genuine enjoyment connecting with new people
  • Resilience with rejection and the self-motivation to keep pushing toward targets
  • Excellent organization and ability to manage multiple priorities with attention to detail
  • Familiarity with CRM tools like Salesforce or HubSpot
  • A proven track record in lead generation and outreach
  • Ability to work independently in a fast-paced, target-driven environment
Responsibilities
  • Research and identify target accounts using various tools and resources, building a robust prospect list
  • Initiate outreach through cold calls, emails, and social media to generate interest and qualify needs
  • Qualify leads based on business fit, timing, and readiness to speak with an Account Executive
  • Schedule high-quality meetings between interested decision-makers and our sales team
  • Maintain accurate records of prospect interactions and pipeline status in our CRM
  • Collaborate with marketing to refine outreach strategies and improve lead generation processes
  • Nurture relationships with prospects who are interested but not yet ready to engage fully
  • Regularly update your manager and team on outreach activity and progress toward goals
Desired Qualifications
  • 1–2 years of experience in a similar outbound sales role, ideally in SaaS or tech
  • Prior outbound sales experience at a SaaS company
  • Familiarity with sales methodologies and lead generation strategies
  • Business Proficient Language: French
  • Willingness to travel for team events (approximately 1-2x per quarter)

Customer.io offers a marketing automation platform that helps businesses engage customers across the lifecycle with personalized, data-driven messages. It collects real-time event data, segments audiences by behavior, and delivers targeted messages across channels, including A/B testing and revenue-focused metrics. Compared with competitors, it emphasizes behavior-based messaging, measurable outcomes, and strong API integrations plus professional services for setup and optimization. The goal is to improve customer engagement and drive revenue for SaaS, e-commerce, and other online services.

Company Size

501-1,000

Company Stage

Seed

Total Funding

$9.9M

Headquarters

Portland, Oregon

Founded

2012

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Simplify Jobs

Simplify's Take

What believers are saying

  • August 6, 2026 added geofencing, Live Notifications, and BYO SMS across plans.
  • April 8, 2026 AI Agent, WhatsApp, and LINE expanded high-growth mobile channels.
  • Spectrum Equity's 2022 Series A funded continued product expansion and board oversight.

What critics are saying

  • Braze, Klaviyo, and Iterable directly target Customer.io's same lifecycle-marketing buyers.
  • Meta, Apple, and Google policy changes can throttle WhatsApp, push, and email deliverability.
  • By 2027, AI-native CRM tools can commoditize Customer.io's trigger-based core entirely.

What makes Customer.io unique

  • Customer.io's 2026 releases fuse event data, AI workflows, and omnichannel messaging natively.
  • Gist acquisition brought in-app messaging into Customer.io instead of third-party tooling.
  • Parcel acquisition strengthened email workflow collaboration for marketers and developers.

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Benefits

Unlimited Paid Time Off

Paid Parental Leave

Health Insurance

401(k) Company Match

Healthy Lifestyle Budget

Remote Work Options

Co-working Space Rental Reimbursement

Professional Development Budget

Home Office Stipend

Sabbatical Leave

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-2%

2 year growth

-1%
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