Full-Time

Senior Insights Analyst

Posted on 11/23/2025

The Aspen Group

The Aspen Group

1,001-5,000 employees

Healthcare provider network enabling accessible care

Compensation Overview

$80k - $95k/yr

Chicago, IL, USA

In Person

Travel required up to ~5%.

Category
Data & Analytics (1)
Required Skills
Market Research
Word/Pages/Docs
Marketing
Data Analysis
Excel/Numbers/Sheets
PowerPoint/Keynote/Slides
Requirements
  • Bachelor’s degree required
  • 2+ years relevant professional experience in Marketing, Market Research or Insights function
  • Some experience working on highly visible, highly impactful cross-functional projects
  • Must be intellectually curious, inquisitive, thoughtful, and a good listener
  • Strong organizational skills and ability to multi-task several complex projects with the flexibility to be proactive in a fast-paced environment
  • Solid interpersonal skills with an ability to collaborate across functional areas
  • Resourceful and motivated self-starter
  • Detail oriented
  • Analytical & Word Processing skills: Must demonstrate advanced command of MS Office applications (Excel, PowerPoint, Word)
  • Ability to travel as necessary (~5%)
Responsibilities
  • Contribute toward building and maintaining a prospective patient panel to leverage pre-screened and engaged category samples for quick turn and cost-effective research
  • Support development and reporting on Aspen Dental ad and copy testing
  • Build trusted relationships with colleagues across the organization to understand business needs and align on business objectives
  • Synthesize data to uncover insights which drive enhanced understanding of customer behavior
  • Collaborate with colleagues to test, implement and integrate Marketing tactics
Desired Qualifications
  • Experience with statistical analysis software (e.g. SPSS or SAS) and survey platforms (e.g., Qualtrics) a plus
  • Experience with developing and/or leading proprietary customer research panels a plus

TAG supports a nationwide network of dental and healthcare brands by providing the systems, training, and resources clinics need to run effectively and reach more patients. It operates a shared platform with Aspen Dental, Chapter, ClearChoice, WellNow, and AZPetVet, delivering brands, services, and operational support to streamline practice management and pricing transparency. Unlike firms that only sell equipment or marketing or run independent practices, TAG unites multiple care domains under one umbrella to empower providers with centralized resources. Its goal is to bring better, more accessible healthcare to more people by enabling clinicians and teams to deliver care where patients are across specialties.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Chicago, Illinois

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Centralized commercial leadership can improve cross-brand patient acquisition and conversion.
  • AI diagnostic tools increased patient acceptance of recommended care by 12% across offices.
  • ClearChoice delivered over 50,000 3D-printed prostheses, validating scalable digital lab workflows.

What critics are saying

  • Masood's retail-first playbook clashes with healthcare economics, wasting spend within 12 months.
  • AI-enabled engagement failures directly reduce bookings, trust, and revenue across 1,400 locations.
  • Rapid implant scaling creates quality-control lapses, rework, and complaints within 24 months.

What makes The Aspen Group unique

  • TAG unifies Aspen Dental, ClearChoice, WellNow, Chapter, and Lovet under one platform.
  • Rafeh Masood, appointed May 14, 2026, leads brand, growth, and digital strategy.
  • TAG supports 1,400 locations across 48 states, serving over nine million annual patients.

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Your Connections

People at The Aspen Group who can refer or advise you

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

401(k) Company Match

Company News

PR Newswire
Mar 10th, 2026
TAG reports double-digit revenue growth across healthcare portfolio with $19M donated dental care

The Aspen Group, one of the largest healthcare support organisations in the US, has reported nearly double-digit revenue growth across its multi-brand platform spanning dental, urgent care, veterinary and aesthetics services. In 2025, TAG supported providers served more than nine million patients across 1,400 locations in 46 states. The company expanded implant training capacity by over 25% year-over-year, with several hundred doctors completing advanced surgery programmes. TAG-supported offices utilising AI diagnostic tools reported a 12% increase in patient acceptance of recommended care. ClearChoice delivered more than 50,000 3D-printed dental prostheses, whilst WellNow Urgent Care managed approximately 900,000 upper respiratory cases. Aspen Dental's network of independent practice owners grew by approximately 15% year-over-year. The funding supports continued expansion of implant capabilities and AI integration in 2026.

Dental Product Shopper
Oct 8th, 2025
The Aspen Group Earns Brandon Hall Group's "Best Use of AI for HR" Award

Phenom, an applied AI company that helps organizations hire faster, develop better and retain longer, announced The Aspen Group (TAG) earned the Brandon Hall Group(TM) Silver Award for Excellence in the 'Best Use of AI for HR' category.

PR Newswire
Jun 4th, 2025
The Aspen Group Breaks Down Barriers To Care By Introducing Smile Bridge ℠ In Partnership With The National Foundation For Ectodermal Dysplasias

Doctors from Aspen Dental and ClearChoice Dental Implant Centers join forces to provide transformative dental care solutions, free of charge, for patients impacted by ectodermal dysplasias.CHICAGO, June 4, 2025 /PRNewswire/ -- The Aspen Group (TAG), a leader in revolutionizing access to healthcare, is proud to announce a new partnership between the two dental brands it supports, Aspen Dental and ClearChoice Dental Implant Centers, and the National Foundation for Ectodermal Dysplasias (NFED). Together, they are launching Smile Bridge by The Aspen Group ℠, a groundbreaking program designed to connect patients with ectodermal dysplasia to the dental care they need, at no cost. This program will provide a lifetime of confident, healthy smiles for individuals impacted by this condition.Turning Inspiration into ImpactSmile Bridge was inspired by the work of Aspen Dental practice owner Dr. Whitney Deitz and lab technician Julie Bostwick, who created a set of dentures for Weston, a young patient with ectodermal dysplasia. Weston went on to earn a place in the Guinness Book of World Records as the youngest person to receive dentures. Ectodermal dysplasias are a group of inherited disorders that can cause defects in the hair, nails, sweat glands, and teeth

PR Newswire
Apr 29th, 2025
Aspen Dental Practice Owner Dr. Mithila Sharma Steps Into Clinical Support Leadership Role

CHICAGO, April 29, 2025 /PRNewswire/ -- Aspen Dental® today announced that Dr. Mithila Sharma, DDS, a successful Aspen Dental practice owner, has been appointed Director of Clinical and Prosthodontic Support. Dr. Sharma first joined Aspen Dental in 2013 as a lead dentist in Danville, Illinois, and quickly focused her career growth within Aspen Dental's practice ownership program, eventually becoming a multi-practice owner. Over the years, she has provided high-quality care to thousands of patients across the Chicagoland area and mentored dozens of clinical and support staff.Dr. Sharma's impact goes beyond patient care — she has played a key role in piloting innovative technologies in her offices, including 3D printing and digital implant systems

PR Newswire
Apr 18th, 2025
Lovet Pet Health Care Launches In Michigan To Expand Access As New Survey Reveals Cost Barriers For Pet Parents

New Survey: Nearly Half (44%1) of Michigan Pet Parents Surveyed Skipped or Delayed Vet Visits in the Past Year Due to Rising Veterinary CostsLovet Opens First Grand Rapids Hospital with Ribbon Chewing Ceremony Led by Four-Legged PatientGRAND RAPIDS, Mich., April 18, 2025 /PRNewswire/ -- Lovet Pet Health Care℠, a new kind of veterinary care that makes it easier—for both pets and their people—to access the support they need to stay healthy and happy, is expanding into Michigan with the opening of its 25th location nationwide—and first hospital in Grand Rapids—today. As part of its mission to make expert veterinary care more accessible, Lovet enters the market with its signature offerings—starting with a first exam free for all new clients, cost-saving care packages, same-day appointments for urgent care needs, and flexible payment options through Lovet Pay

INACTIVE