Simplify Logo

Full-Time

Associate Manager

International Marketing

Confirmed live in the last 24 hours

Butterfly Network

Butterfly Network

201-500 employees

Handheld ultrasound device for veterinarians

Hardware
AI & Machine Learning

Senior, Expert

Remote in UK

Category
General Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • 5+ years of marketing experience in the medical technology or healthcare industry, preferably with exposure to international markets.
  • Strong understanding of marketing principles, event management, and sales enablement.
  • Excellent written and verbal communication skills in English; proficiency in German is highly desirable.
  • Ability to work independently and manage multiple projects simultaneously.
  • Creative problem solver with a can-do attitude and willingness to perform both high-level strategic work and detailed execution tasks.
  • Must be fluent in English
Responsibilities
  • Produce engaging and effective sales enablement content for both our direct teams and our distributors such as decks, product slicks, and case studies.
  • Build and leverage strong relationships with local stakeholders and key opinion leaders (KOLs) in collaboration with the sales team.
  • Lead and drive the organization of local events, including tradeshows, workshops, and other marketing events.
  • Collaborate with internal and external partners to develop thought leadership content for webinars aimed at driving awareness in key markets.
  • Implement the global marketing strategy with appropriate localization for all sales and marketing assets.
  • Work with product, brand, and digital marketing teams to launch products and evergreen campaigns in our international locations.
  • Expand, localize, and measure marketing campaigns and promotions in international markets to drive eCommerce sales and inbound sales leads (SQLs).
  • Conduct customer needs analysis, opportunity assessments, and competitive analysis, providing insights to the marketing team.
  • Ensure brand and messaging consistency from the US to all international locations.
  • Ensure regular updates of all International websites.
  • Exercise superior judgment in planning, organizing, and executing work.
  • Monitor performance metrics and report on program status to ensure continuous improvement.

Butterfly Network offers a handheld ultrasound device called Butterfly iQ Vet, which provides high-quality imaging for various animals and is compatible with Android and iOS devices. Veterinarians can scan, upload, and store imaging studies in the Butterfly Cloud, allowing for easy access and review from anywhere. The device is designed to be durable, with military-grade resistance to drops, shocks, dust, and water, making it suitable for various veterinary settings. The company's goal is to enhance veterinary diagnostics and animal care while creating a loyal customer base through its dual revenue model of device sales and membership fees.

Company Stage

IPO

Total Funding

$525M

Headquarters

Branford, Connecticut

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • The recent launch of the iQ+ Bladder and the iQ3 devices demonstrates Butterfly Network's commitment to innovation and expanding its product line.
  • Collaborations with organizations like the Clinton Health Access Initiative and the Global Ultrasound Institute highlight Butterfly Network's influence and potential for impactful global health initiatives.
  • The bullish outlook from analysts and the company's strong financial performance indicate promising growth prospects.

What critics are saying

  • The niche market of veterinary imaging may limit the company's growth potential compared to broader medical imaging markets.
  • Dependence on continuous innovation and product development could strain resources and lead to potential operational challenges.

What makes Butterfly Network unique

  • Butterfly Network's Butterfly iQ Vet is uniquely designed for veterinary use, offering a durable, portable, and high-quality imaging solution that is compatible with both Android and iOS devices.
  • The integration of real-time AI guidance through the partnership with UltraSight sets Butterfly Network apart in the veterinary imaging market.
  • Their dual revenue model, combining device sales with membership fees, ensures a steady income stream and fosters customer loyalty.

Benefits

Health, dental & vision insurance

Equity

401k

PTO

Flexible hybrid work

Parental leave

Home office stipend

Rewards & recognition program

LinkedIn Learning