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Senior Media Buyer
Paid Social
Posted on 12/20/2022
Toronto, ON, Canada
Experience Level
Desired Skills
Data Analysis
  • 1 Year experience as a Media Buyer working within Paid Social - agency experience a plus
  • Advanced skills in Excel including pivot tables, V-Look Ups, and macros
  • Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
  • Amazon (AMS, Amazon DSP, AMG)
  • Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
  • Strong experience working with the Toronto based market
  • Experience working with analytics, attribution and measurement systems
  • You live for today's digital & mobile consumer, driven,and hungry to succeed always looking to learn more
  • You want to have an impact and is passionate about the work you do
  • You are always looking to adopt new techniques and technologies that are relevant for clients' media strategies
  • You thrive in a dynamic, fast paced, collaborative, high-energy environment where you're continuously solving problems creatively and analytically
  • Constantly work to improve campaign performance, insights collection and takeaways, and generally strive to “over-deliver” to clients
  • Bid/buy and place campaigns within various digital platforms managing the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded
  • Collaborate with media planners on upcoming campaigns determining best platforms, target audience, and creative strategies to implement to develop media plans
  • Monitor campaigns for performance ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly and flagging potential issues to management
  • Create and occasionally present client-facing campaign reporting: pacing reports, campaign build, ad-hoc analysis, and high-touch optimizations to ensure relevant metrics and insights are shown and make recommendations by condensing or strengthening key insights from campaign reports to optimize performance
  • Manage platform relationships regularly via: Facebook, Twitter, Snapchat, Google, etc
  • Oversee Media Analysts bandwidth assisting in the training and development of new and existing Media Analysts on the team

501-1,000 employees

Media consultancy