Full-Time

Junior Copywriter

Posted on 5/2/2025

Alo Yoga

Alo Yoga

501-1,000 employees

High-quality yoga wear and accessories

Compensation Overview

$65k - $70k/yr

+ Performance Bonuses + Long Term Incentives + PTO + Progressive Benefits

Entry, Junior

Culver City, CA, USA

Category
Editing & Proofreading
Content & Writing
Copywriting
Required Skills
Social Media
Requirements
  • Bachelor’s degree in English, Journalism, Marketing, or a related field.
  • 0–2 years of copywriting experience or relevant work experience
  • Excellent written and verbal communication skills
  • Passion for brand storytelling and crafting performance marketing copy
  • Works well in a collaborative environment
  • Multitasking, proofreading, time management, and organization skills
  • Flexibility to switch focus between multiple projects
  • Attention to detail and eagerness to learn
Responsibilities
  • Write clear, engaging, and on-brand copy for digital marketing touchpoints including paid ads, emails, product descriptions, and social media.
  • Assist with note taking and documentation to help the copy team stay aligned on feedback
  • Support the creation of product copy across all Alo categories, maintaining consistency and tone of voice.
  • Contribute to SMS campaigns, seasonal launches, and evergreen brand messaging under the guidance of senior team members.
  • Interpret creative direction from briefs into copy that converts.
  • Help proofread and edit copy to ensure clarity, accuracy, and alignment with brand guidelines.
  • Be open to feedback and eager to improve writing skills through mentorship and collaboration.
  • Stay up to date with copy trends and generate new ideas to draw the audience's attention.

Alo Yoga offers high-quality yoga wear and accessories, focusing on stylish and functional activewear for yoga enthusiasts and fitness lovers. The company sells directly to consumers through its website, allowing for better control over branding and pricing. Alo Yoga stands out by featuring products often worn by celebrities, promoting a lifestyle that integrates yoga into everyday life. Their goal is to enhance customer satisfaction and loyalty through diverse product offerings and a community-oriented approach.

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Flex allows Alo Moves subscriptions with pre-tax funds, attracting wellness spenders.
  • Expansion into luxury market with Alo Atelier collection attracts high-end consumers.
  • New store openings in Louisiana and Ireland increase brand presence and accessibility.

What critics are saying

  • Class action lawsuit for undisclosed paid ads may harm brand reputation.
  • Partnership with BaronHR faces negative publicity due to wage theft allegations.
  • Legal challenges from lawsuits could lead to financial penalties for Alo Yoga.

What makes Alo Yoga unique

  • Alo Yoga offers high-quality, stylish yoga wear endorsed by celebrities.
  • The brand promotes a lifestyle integrating yoga into everyday life.
  • Alo Yoga's DTC model ensures control over brand, pricing, and customer experience.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Mental Health Support

Employee Discounts

Performance Bonus

Paid Vacation

Company News

New Orleans CityBusiness
May 30th, 2025
Alo Yoga opens first Louisiana store at Lakeside

Alo Yoga opens first Louisiana store at Lakeside.

NOLA.com
May 30th, 2025
Alo Yoga opens first Louisiana location in Metairie. Take a look inside.

Alo Yoga opens first Louisiana location in Metairie.

Retail Gazette
May 23rd, 2025
Alo Yoga to open first store outside London

Alo Yoga is set to open its first store outside of London on Manchester's Cathedral Street.

JD Supra
May 16th, 2025
The Briefing: Influencer Fail - ALO Yoga & Influencers Named in $150M Class Action Lawsuit for FTC Violations

A class action lawsuit has been filed against ALO Yoga and several influencers for failing to disclose that various social media campaigns were actually paid ads.

Athletech News
Apr 28th, 2025
Alo Moves Expands Access to Yoga, Fitness & More With Flex

Holistic wellness platform Alo Moves - an offshoot of Los Angeles-based activewear brand Alo Yoga - has partnered with Flex, a Health Savings Account (HSA) and Flexible Spending Account (FSA) provider, allowing members to use pre-tax funds toward their Alo Moves subscription.

INACTIVE